8 Common Entrepreneurship Risks & Challenges in 2019

An Entrepreneur thinking about risk

Despite all the glitz and glamour attached to the word “Entrepreneurship”, it is somewhat synonymous with risks. And people are barely starting out more often than not talk about common entrepreneurship risks.  According to a study by Statistic Brain, Startup Business Failure Rate by Industry, over 50% of all businesses fail after five years in the Read More →

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7 Biggest Challenges Faced By New Startups

startups challenges

Startups are everywhere these days. With a new trend of virtual offices and technology proliferation, even fresh graduates are not shying away from entrepreneurship anymore.  That said, launching your own startup is no walk in the park — it requires taking a giant leap of faith.  Alas, the statistics are not too favorable for the Read More →

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6 Advanced Analytics Tools To Measure Your Marketing Efforts

advanced analytics tools

You are shelling out a hefty budget for your sales and marketing campaigns. And not just this, you are probably spending a big chunk of your day in blogging, connecting with new people, and attending B2B events.  You are putting in so many efforts, but for what purpose?  To scale up your startup and to Read More →

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6 Things That Top Performing Sales Representatives Do Differently

top sales representatives

Cold calling, cold emailing, sales pitches — every sales professional does the same thing.  These are the first things they learn during their sales training, and at sales events. These practices are common globally, the only difference lies in basic semantics.  However, if sales trade is so prim and proper, then why do different sales Read More →

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Why Audience Research Is Crucial To B2B Business

Audience Research

There is a lot of talk about the importance of keyword research in digital marketing.  And that’s okay…keywords are important indeed.  But there is another research that is even far more important: Audience Research.  Come to think of it: if you don’t know your audience, how will you even start with the keyword research?  Even Read More →

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20 Mind Numbing Facts About Sales You Should Know

facts about sales

Sales is all about numbers – hitting the numbers or missing them. Yet, sales is an amazing and a fun field to be in, with tremendous opportunities for growth and advancement. And yes, there’s some money to be made as well. But making sales and closing deals is no walk in the park. For one, you Read More →

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9 Use Cases for Inbound Lead Enrichment

So, you were looking for ways to streamline your sales and generate better revenues through inbound/outbound marketing. You have come to the right place. Today we will discuss how to increase lead conversion rate by using a process called “Lead Enrichment”. What is Lead Enrichment Lead enrichment is the process to acquire and improve on Read More →

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The 7 Perfect Goo.gl Shortener Alternatives

google-url-shortener-alternatives

Are you solely relying on goog.gl, Google’s URL shortener, then I am sure you are rushing to look for a perfect alternative.  If you are having a hard time finding a perfect Goo.gl shortener alternative — you are at the right place and just in the nick of time. After all, it has been less Read More →

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Sales Pitch Examples To Generate B2B Leads

Presenting your sales pitch and generating new sales is not a walk in the park. In fact, it’s quite the opposite: totally nerve-wracking. This leads to salespeople searching for “sales pitch examples” on the internet. How else did you come here if not to seek out some awesome sales pitch examples?  And I am sure, many Read More →

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How to start B2B Email marketing (A complete Beginners Guide)

With the advent of alternatives such as social media marketing, PPC and banner advertising, many of us would think that Email Marketing has become obsolete. This is far from the truth as there are 3.7 billion people using email in 2018 (Statista) and this number is poised to grow to 4.3 billion people by 2022 Read More →

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