Everyone is flocking to LinkedIn these days to market their product and build a massive network. For this reason alone, LinkedIn boasts of over 300 million users. Moreover, it is poised to be one of the best b2b prospect and lead generation tools used by thousands of salespeople. Almost every big-shot CEO to even entry-level developers and … Read More →
No matter how good your other marketing strategies are scaling out, there comes a time when you feel like foraying into email marketing. Sometimes you have to go out of your way to cold email and make an outbound strategy to boost your sales. And it actually turns out to be a great thing for … Read More →
“Successful bootstrapping is all about discipline and stamina” – Kevin Hale Building a startup right from the scratch is remarkable and takes a whole lot of effort. Unfortunately, many of the startups are unable to sustain themselves in this competitive market. No, I am not trying to make you insecure or anything. That said, you … Read More →
This article was published in 2015, we have updated it with more relevant content in 2018 🙂 A guide for (Search Engine Optimization) SEO. Ah! Now that’s something every marketing and sales professional is vying after. Do you know how many people a Google search daily? Any guesses? According to internet live stats, people conduct … Read More →
Finally, you want to start with a video marketing campaign. I’d say, it’s about time you start leveraging the power of video marketing. But hang on! As exciting as it sounds, it is not a walk in the park. In fact, it requires a whole lot of planning, strategising and hard work. But the results … Read More →
Despite all the glitz and glamour attached to the word “Entrepreneurship”, it is somewhat synonymous with risks. And people are barely starting out more often than not talk about common entrepreneurship risks. According to a study by Statistic Brain, Startup Business Failure Rate by Industry, over 50% of all businesses fail after five years in the … Read More →
The shift in the sales process has evolved rigorously. Reason being access to the fast internet made super easy and people making a smart choice of researching about the product and reviewing the experience of the people who have used the product in the past. What is Sales Intelligence? Sales Intelligence provides real-time analysis of current sales … Read More →
Starting any business is surely tough but maintaining its brand value and growing the consumer base by reaching more and more leads is even tougher than that. In order to get your business amplified, one just doesn’t need to work hard, but in addition, one must work smart. While most new businesses tend to attract … Read More →
The internet has transformed the way we do business in a variety of ways– but the online universe can’t replicate the value of old-fashioned face-to-face interaction at professional events. For this reason, trade shows remain an effective marketing strategy– they give you the chance to meet prospects in person and create more personal connections between … Read More →
A visually stunning image that speaks a lot about the brand vs. a page full of content describing what the brand stands for which one do you think is more appealing to the mass audience? There is no second thought over the winner, it’s an image. There are around 95 million pictures uploaded to Instagram … Read More →
