Navaneetha • Feb 11, 2020 | 8 min read • 1747 reads
Do you make friends without knowing about them? Of course not! Then how can we expect to collaborate with companies without digging deep into their working domain, financial health, customers, market reputation etc? Visiting just the website like XplorMedia might not give you detailed information about the company but doing some research on Google and using some tools can get you even the most useful information too! Finding information is a very primary task whether you are competing with someone or going to make a relationship.
Pitching a company without having any information about it is like writing an exam without any preparation. In both the scenarios, there are high chances you will fail or settle at quite less. Before you collaborate with any company, you must know about the details of the company like the business model, number of employees, sales, revenue, shortcomings etc. Proper research is a must. This will help you to formulate the right set of questions to be asked and boost your confidence as well.
Otherwise, you will end up sending irrelevant messages to your prospects or to folks who are not even your prospects.
So how can you find company information? What would you do learn more about your prospects and where do you need to go for that?
I will answer all these questions in this article. This article will eliminate all the doubts in your mind on how to find the intricacies of a company and which websites to crawl, that will save your time as well! It’s a notion that is quite a humongous task but in fact, it’s the most interesting and easy task.
Table of Contents
How do I find information on a company?
1. Company Websites
Almost all the companies upload the press releases, advisories, reports (audits, annual reports, etc.), financial documents along with some other publications on the website. ‘Store Locators’ is another method of getting more about the company information if you wish to trace a competitor’s retail outlets. Keep in mind that though companies try to maintain transparency with the announcements and statistics in the reports, sometimes they can show the things in a better way for branding and marketing purposes.
2. Directories and Yellow Pages
Through the filter options available on the website, you can search the companies based on ZIP code since most of the companies are nowadays linked with Google Maps! Through the directories, you can find company information like their email address, contact details, address, etc.
3. Local Economic and Business Journals/Magazines/Newspapers
Sometimes, it’s complicated to find local companies’ information on the web. So, the journals, magazines will help you get that information. You can also search for full-text databases for articles from multiple sources. So, this is also one of the conventional methods of finding company information.
List of Tools to Find Company Information
Finding company information is not as arduous as it seems. You just need to have correct strategies in place. However, if all your strategies don’t work out, then you can turn to plenty of websites and free software tools.
You will find in this article, some hidden tricks and tips for finding the company information and the insights that you were looking for your target audience. We will also mention those selected websites and best tools which will ease out your process of finding company information. This information includes company rankings, financial health, inside decisions, and some hidden information as well!
1. Google News
If you want to get the necessary information about a company and some latest news about it, Google News is the best place. Sometimes even the relevant communication or knowledge can help you to get exact information.
In the articles, you will most of the time find the press releases, financial statements, pending litigations, and the directors/executives’ contact details. Therefore, the necessary information required can be found easily here!
2. Corporate Information
Corporate Information is one of the world’s leading sites for value-added corporate and related industry information appropriate for investing, competitive analysis and research information on over 38,000 of the leading public companies in over 75 countries.
It provides corporate profiles, listings of international company directories, industry-specific reports, a listing of company extensions, international business news, research reports, as well as state-by-state US company information sources. One can get the details about a country, the industries found there or even any particular industry as well! The registration is completely free so you can get started right away.
Unlike so many other websites in this list, AeroLeads scours through the internet to extract the information you require. From company information to emails, phone number, and other important details, AeroLeads uses artificial intelligence to provide you with the information you want with a few quick steps.
AeroLeads is that tool that will provide you with the extra details which no other tool or website can provide. The B2B software tool makes sure that the information you extract is accurate, up-to-date, and then exports it into your sales CRM and you can also import your data to email marketing service provider tool, and can run your email campaign too.
AeroLeads is so easy to use that you can either use it as a web app or use it’s Google Chrome extension. The extension proves to be quite useful when you immediately want to know about a company while browsing.
4. Company Check (UK)
Just with one click, you can get the basic information along with the company’s registration details, financial health, and director records. The best part is that it is free to use and has no limitation on the number of searches. You can search as many companies that you want!
You can even get the statistics and analytics having the details like Cash at Bank, Net Worth, Current and Total Liabilities.
But the only drawback is that you can search only UK based companies.
Linkedin has become the best professional platforms for finding internships, jobs, connecting with the professional world, increasing your network and growing your business. People come on this platform to learn and grow! It has become famous for its huge B2B database and the quality too! You might find fake accounts on other social media platforms but hardly on LinkedIn.
It does provide members with the capability to search for companies based on various criteria, including company size, employment opportunities, location, the industry as well as where it fits in the Fortune 500. Using the same feature, the lead generation tools can extract the information and make you a database within just one click. Through that extensive database, you can find company information, send them emails, contact them, collaborate, etc. However, it doesn’t provide user-based company reviews. It also mentions the connections involved with the company.
The Reuters Investor service offers news, quotes, charts, fundamentals, search, portfolio tracking, alerting as well as analysis on financial markets worldwide for integration in a financial institution – or non-financial institution – portals. Information includes a list of institutional stockholders and recent buying and selling activity.
Using Reuters to find company information, you will get information about executives and directors, their current work of place, inside industry news, and analysts’ reports. Just input the company’s name on the homepage search bar.
The best process to know about the hidden details of a company is through employee reviews! If you want to know more about company information, you can talk to the people working there since you can’t go on searching for individuals and talking to them personally! To ease out this process, we have Glassdoor for you to find company information!
Unlike LinkedIn and Monster, Glassdoor is all about user-submitted feedback, or as they call it “employee-generated” content. It has reviews of around more than 3 million people and their salaries, providing you with a wide range of resources.
One other unique aspect of Glassdoor is that it finds any connections to companies you search for through the searcher’s friends on Facebook. The best thing about the platform is that you can contact those people who are currently working there or have worked before so that you can decide whether the company would be the best place for you!
8. TopSpot 101
TopSpot 101 is a database of companies, thus it’s the best place to look for information about any firm. Companies are included here with information such as their brand name, email address, phone number, location, photographs, and more. We’re more than simply a directory; we’re also a review platform. This allows visitors to know more about the company and its services from their consumers.
Tools to find company information
LinkedIn Sales Navigator
Conclusion To Find Company Information Technique
Finding company information you are pitching to should not be just a one-time thing. You need to keep on updating your database from time to time. For instance, the company that today has a turnover of a million dollars might grow multifold within a couple of years. Therefore, you need to be privy to all such company information.
While you are at it, don’t forget to gain some insights on the executives or decision-makers in the company. You should be aware of their preferences and other details before you go about setting up a meeting with them.
If nothing else works, these websites that we mentioned will give you enough information. They will provide you with unique insight into the hiring practices, salaries as well as operating practices of any given company.
Keeping a look at the marketing strategies of the competitors is a crucial task. Are they going to hire more people or going to invest in some more projects? These are some common questions that can be solved through press releases and magazines. Analysing their moves, you can tweak your plans as well! Saying so, you can’t afford to waste hours to find company information with just simple Google searches or reading newspapers. The best way to find the updated company information is to use tools.
Reuters is one of those companies that provides the most unbiased news with proper statistics and figures along with their sources which other websites fail to do so. So, in order to find the company information that is fully true and from the sources, you must visit Reuters regularly.
While visiting the company profile on LinkedIn will just give you an overview about the company, Glassdoor will help you decide whether you should join this company or not. The company information available on Glassdoor includes not only the employer’s review but the average salary, experiences, pros and cons, benefits and interview tips too!. So that gives you a detailed insight into the internal environment and working culture of the company. So, if you are willing to find the company information to apply for the job, Glassdoor is the best place for you!
Hence, be armed with as much knowledge as possible about the prospective company to make the right choice.
Frequently Asked Questions
How to find company information?
There are a lot of ways to find information about a particular company. But one of the most efficient way is to go their linkedin company profiles to find more about a company.
Tools to find the company information
There are a lot of tools which help you to gather different data points of the prospect you are looking for Here is the list of tools which can help you gather information of the company
Navaneetha, popularly known as "nav", loves to read, play badminton, play the keyboard and sing but when she's not doing any of those, she loves to write. What started as a high school hobby to write is now her ongoing passion. At AeroLeads, she manages Inbound Marketing and Social Media Marketing.