The Participation Agency

The Participation Agency creates and produces experiential programs for clients that range from large consumer brands to well-funded tech startups. They are building a platform for experiential marketing; on a very simplistic level it’s a back end to manage, push out, and track event content based on behavioral data. On a deeper level, it’s a product that will solve problems brand managers haven’t even had the chance to articulate, and will change the face of experiential marketing (all the way from branded events to stadium and festival assets).