Marketclusters

StrategyEye has developed a B2B intelligence monitoring and editorial curation platform, enabling integration of proprietary content with relevant global news and blog sources in a highly structured manner – we index all content against taxonomy of Companies, Categories and Trigger Events (eg 'New Contract Win') tailored to each client. StrategyEye delivers two solutions using this hosted platform: - CONTENT MARKETING We enable brands to become publishers by helping them discover live breaking stories and then create and distribute their own compelling proprietary via web sites, social channels and via our newsletter builder. Our tools help clients promote thought leadership across multiple channels to support SEO and drive new customer leads. - CONTENT MONETIZATION We help any publisher or event organizer launch new, premium B2B intelligence products and generate incremental digital revenue through subscriptions or online advertising. We provide an end to end service including full editorial workflow, highly structured taxonomies and full output templates. Clients range from Haymarket, IPC, TimeWarner through to Progressive Media, Press Association and Clarion. We also deliver our own-label intelligence products which leveraging our in-house writers to deliver critical strategic intelligence on the Digital Media and Cleantech industries and are sold into 1,000+ executives and advisors globally on a subscription basis.

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