Pou Chen Group

Pou Chen manufactures and sells athletic, casual, and outdoor shoes in Taiwan and internationally. It operates as an original equipment manufacturer for Nike, Adidas, Reebok, Asics, Under Armour, New Balance, Puma, Converse, Salomon, and Timberland, as well as original design manufacturer for athletic footwear, leisure shoes, outdoor shoes, and athletic sandals; and manufacturer for footwear accessories, apparels, and others. Pou Chen also engages in retailing of sporting goods and brand licensing business. Moreover, it is involved in the real estate development activities; and tourist hotel business. Pou Chen began operation in 1969. It has its headquarters in Taichung in Taiwan.

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