Mag+

Mag+ is a software development company owned by Bonnier AB, with offices in Stockholm and New York, focused on creating tools for digital publishing to tablets and smartphones. The Mag+ digital publishing platform is based on a set of different tools: - The Mag+ Plugin, a plugin to Adobe InDesign CS4 – 6. - The Mag+ Feature Builder, a HTML-wizard for creating HTML-objects without programming. - The Mag+ Production Tool, a content planning tool. - The Mag+ Reviewer, an iOS, Android & Kindle Fire app for reviewing the content created on the target advice. - The Mag+ Publish, a web-based app building and app management tool. History - In 2009, Bonnier's Research and Development unit starts a project to investigate how tablets will change the magazine industry. - In April 2010, Popular Science iPad App, created by the project team, is presented by Steve Jobs on stage during the launch of iOS 4 and the company is starting to offer it’s software. - In January 2011, the company Moving Media+ AB is formally founded. - In september 2011, the company changes name to Mag+ AB in Sweden and to Magplus Inc in the US. The name Mag+ has since the start been used for their software. The name Mag+ originate from Magazine and the + character represents an enhanced magazine experience enabled by the interactive multi media possibilities that tablets and smartphones offers compared to print media. - In september 2012, 600 iOS apps has been built on the Mag+ platform. - In march 2013, 1000 apps has been built on the Mag+ platform. Among the clients are: - Bloomberg Markets - British Journal of Photography - Chicago Sun-Times - I'm Zlatan - Investment Week - Macworld - MAD Magazine - Maxim - Popular Photography - Popular Science - RedEye - Symbolia - The Next Web Magazine - The San Francisco Chronicle - Victoria & Albert Museum - Web MD

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