Important Not Important

Important, Not Important produces the most vital science and technology news and conversations in a world that’s a little bit on fire: climate change, clean energy, artificial intelligence, antibiotics, food & water, biotech. Stand fast, friend: there’s still hope. Free newsletter delivers all the most important news you missed that week, delivered right to your inbox every Friday. Weekly conversational podcast dives into a specific topic or question affecting everyone right now or in the next ten years, featuring a guest doing the work on the front lines: scientists, doctors, engineers, politicians — even a reverend. We work towards action steps our listeners can take with their voice, their vote, and their dollar. Products are designed to compliment each other to give you the most comprehensive picture of the most vital issues today, so we can start better conversations and, well, save the planet. Readers and listeners are progressive and action-oriented. Tone is informative and impassioned, but also entertaining — just because everything’s going to hell in a hand basket doesn’t mean we can’t have fun.

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