Global Marketing Alliance

They believe that all marketing should be data driven. It’s somewhat controversial in some circles, but they explain why in this editorial opinion piece on “why all marketing should be data driven” They also believe that to get inspired, you need to be inspired. They live in a global age and great ideas can come from any country and any industry. By sharing those stories and examples, they hope their readers will find inspiration that they can then apply to their own businesses. Their Alliance of contributors from around the world means their members can stay informed about best practice and learn about next practice, wherever they happen. We’ve made progress in terms of their global coverage but are still actively expanding their list of contributors. Do let us know if you’d like to help.

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