Easy Beauty

Easy Beauty is a software solution for salon, spa and beauty school professionals to order professional products and tools. Its software solutions leverage mobile and tablet platforms and is placed directly in the work environment of the professional to eliminate the need to travel to a beauty supply retail store, manually search the web, or wait for a direct-sales representative. This solution offers sales data to assist with marketing strategies; direct access to target demographic; new sales channel for professionals; hosting of educational events; tip and trick video links to the professional after the purchase of products; sales data reports; and more. Easy Beauty was founded in January 2014 by Joel Livet, Wyatt Kapastin, and George Powell and is based in Chicago, Illinois, the United States.

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