Affinity Solutions

Affinity is a provider of loyalty programs for financial institutions, insurance companies, and publishers in the U.S. It helps financial institutions and retailers craft precision marketing programs that drive customer acquisition, share-of-wallet, and loyalty. It drives better business outcomes for financial institutions and marketers, leveraging real-time and secure access into where and when consumers are spending across brands, categories, geographies, and buying channels. Affinity Solutions was founded in 1998 and is headquartered in New York, New York.