Carrie Motsinger

Carrie Motsinger Email and Phone Number

Manager, Brand Design @ Common Citizen
detroit, michigan, united states

Carrie Motsinger's Contact Information

Carrie Motsinger's Current Company Details

commoncitizen.com

Common Citizen

Manager, Brand Design
detroit, michigan, united states
Employees:
23
Industry:
Consumer Goods
Experienced marketing professional, MBA and 17+ years working in the consumer goods industry. Comprehensive background in marketing materials, packaging design, branding, packaging premedia, retail, eCommerce, design strategy, photography and project management. Spearheaded the creation and implementation of our end-to-end design process that spans across multiple teams throughout the business. Connector across the business, employee resource group leader, driver of results and excited to take on new challenges. New to the start up world and enjoying the rapid pace and growth!

Carrie Motsinger Work Experience

  • commoncitizen.com
    Information Services
    Hemlock Semiconductor Aug 01 - Jun 06 · 4 yrs 10 mos
    Hemlock, Michigan, United States
    Provide administrative support for Information Services Department. Data entry, equipment troubleshooting and customer service for on site persons. Project management and support.
  • commoncitizen.com
    Commercial Strategy And Implementation
    Perrigo Company Plc End date missing
    Dublin, Dublin, Ireland
  • commoncitizen.com
    Associate Manager, Packaging Design And Commercialzation
    Kellogg Company Oct 13 - Jul 16 · 2 yrs 9 mos
    Battle Creek, Michigan, United States
    Partner with brand, innovation and promotional marketing teams to provide strategic creative direction for packaging design projects. Work with many cross-functional teams to uphold excellence in design and commercialization. Partner with creative agencies to provide direction and insight on design projects, as well as helping to manage creative process. Attend consumer focus groups, attend food photography shoots, participate in ideation and brainstorm sessions - and anything else that can lead to great packaging design!
  • commoncitizen.com
    Account Executive
    Schawk! Sep 08 - Dec 11 · 3 yrs 3 mos
    Des Plaines, Illinois, United States
    Brand point management for Kellogg headquarters in Battle Creek, MI. Account Executive on Kellogg Crackers/Snacking/RTEC (ready to eat cereal) graphic packaging team. Worked with brand, innovation and national promotions team to design and launch packaging across multiple brands.
  • commoncitizen.com
    Packaging Design Associate
    Sgk Jan 12 - Sep 13 · 1 yr 8 mos
    Des Plaines, Illinois, United States
    Worked with Kellogg Morning Foods marketing team on design projects- managing multiple at one time, ensure uptake of learning's and continuity of brand guidelines, assist in development of superior food imagery and support print quality assessment and color management.
  • commoncitizen.com
    Marketing Assistant And Account Service
    Clearriver Jun 06 - Aug 08 · 2 yrs 2 mos
    Midland, Michigan, United States
    Project Manager for print advertising for local and national clients along with billboards, brochures and fundamental development. Work with national clients on business Trade Shows, Business Expo's and Sales Meetings. Retail Marketing for national client including grocery coupons, grocery displays and packaging.
  • commoncitizen.com
    Senior Manager, Cross Category Sales Operations, Commercial Strategy
    Kellogg Company Feb 20 - Jul 22 · 2 yrs 5 mos
    Battle Creek, Michigan, United States
    Standardized and owned implementation of packaging work request end to end process and governance. Created on-going education and onboarding for stakeholders. Over 90% decrease in product and material waste after 1 year. Standardized all processes for Commercial Strategy organization.Created consistent reporting across categories, conducted data analysis and provided key trends and insights back to the Commercial Strategy teams. Year over year, we made better decisions on project, reducing waste and improving productivity. Owned process, governance and ways of working between commercial strategy and sales teams- drove simplifications and integration for all project types and launches Show less
  • commoncitizen.com
    Senior Marketing Manager
    Common Citizen Jul 22 - Jun 23 · 11 mos
    Detroit, Michigan, United States
    Developed, executed and managed marketing strategies across all channels to drive awareness of the brands and traffic to our retail sites including in-store merchandising, out of home advertising, social media strategy, web/SEO, and paid media brand building Created framework and analytics for monthly marketing ROI analysis measuring the performance against the overall business plan and marketing strategy Created retail marketing organization that supports multiple retail brands across the state of Michigan, execution of marketing strategies in each geography with focus on community engagement Created short & long term CRM strategy and recommendations on improvements focused on customer obsession in retail and online as well as maintaining a 95% customer recovery rate Created and managed $2.3MM annual retail marketing budget across 8 stores Lead & developed marketing team of 10 people, including individual development, team progression and organizational improvement initiatives
  • commoncitizen.com
    Manager, Brand Design Integrated Marketing
    Kellogg Company Jul 16 - Feb 20 · 3 yrs 7 mos
    Battle Creek, Michigan, United States
    Partner with brand, innovation and promotional marketing teams to provide strategic creative direction for packaging design projects. Work with many cross-functional teams to uphold excellence in design and commercialization. Manage design firm relationships and provide direction and insight on design projects, as well as helping to manage the entire end-to-end creative process. Manage multiple projects at one time with many cross functional teams.Attend consumer focus groups, attend food photography shoots, participate in ideation and brainstorm sessions - and anything else that can lead to great design! Work with internal eCommerce team and other cross-functional partners on process and implementation plan for content creation- to achieve a best in class digital shelf for Kellogg. Manage agency relationships and on-boarding, budgeting, internal work flow tools, process improvement, large program implementations and timeline management. Show less

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Frequently Asked Questions about Carrie Motsinger

What company does Carrie Motsinger work for?

Carrie Motsinger works for Common Citizen

What is Carrie Motsinger's role in his/her workplace?

Carrie Motsinger's role in his/her workplace is Manager, Brand Design.

Which industry does Carrie Motsinger work in currently?

Carrie Motsinger works in the industry Consumer Goods.

What is Carrie Motsinger's email address?

Carrie Motsinger's email address is carrie.motsinger@kellogg.com

What is Carrie Motsinger's direct phone number?

Carrie Motsinger's direct phone number is +12699613799

What schools did Carrie Motsinger attend?

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