SaaS platform for holistic & wellness practitioners providing tools to manage and scale their practice.

A community of digital professionals driving innovation that impacts our wellbeing.

DTC e-commerce brand

- Run US Sales, Marketing and Customer Success for the global SaaS company- Full P&L responsibility, consistently exceeding targets- Industry partnerships with leading Fashion, Beauty & Luxury organizations- Company representation in media and panels

- Led product strategy for the IRM platform including road map and development resources- Managed the services division responsible for executing client campaigns- Responsible for product P&L and client budgets

- Founded one of the first influencer marketing platforms- Developed proprietary software for influencer search, campaign management and data analytics- Built an opted-in network of top online influencers in fashion, beauty, home, food and lifestyle- Clients included L'Oreal, P&G, Chanel, Dior, HP, Microsoft, eBay

- Created the first fashion tech community with over 4,000 members in NYC- Hosted & moderated 100+ speaker panels featuring industry leaders- Launched & hosted the first awards ceremony honoring innovative fashion brands

- Launched one of the first UGC publishing platforms focused on trends and product reviews- Built a dedicated community of contributors and readers- Developed sponsored content & advertising formats

- Launched creative services department and revenue channel for the search marketing agency- Built and led the creative team- Managed client projects utilizing latest emerging media trends - Clients: NBC, Comedy Central, DIY Network, Saks Fifth Avenue, National Geographic