* ■ 2013 Samsung Group Russia Regional Expert Program Completion * About 200 of Samsung Group's 200,000 employees are selected every year (0.1%) → Fostering Samsung global leaders * Russian language/culture experience and learning for one year (Russian speaking available) * ■ Client Service Director for Cheil Russia * Manage 70 ATL/Digital employees * Stable organization operation during the 2014~2016 Russian economic crisis * 2018 Samsung Electronics Russia eStore launch and operation * New Client Development : Dobry (No.1 Russian juice) / Ostin (Russia No.1 Casual apparel) * Response to Korean clients : Orion Russia / SK Lubricant / KT&G * ■ Award * 2017/2019 Cheil CIS RHQ Excellent Expatriate

* ■ Samsung Electronics First Digital Insider News & Community Editor-in-Chief * Editorial team doubled in 2 years: 4 in 2009 → 8 in 2001 (Reporter/Web designer/Analyst) * Samsung Electronics internal and external various communities selection and operation: 50 in-house reporters / 30 partners * 2011 Global edition planning and launch■ Samsung Electronics PR Issue Risk Management * Discover and manage social listening companies * Daily report of risk sensing results Show less

* ■ Central Asia Business Management * Manage all consumer touchpoints including ATL / Digital / Retail / BTL / Data * 43% growth in the # of employees in 2 years after taking office: 2019 (70) → 2021 (100) * 2021 operating profit is the highest record since the establishment of the corporation in 2013 * Remote management of Uzbekistan Post based in Kazakhstan * ■ Successful Digitalization in the midst of the Covid-19 Pandemic Crisis * New business development : Influencer marketing / Digital media / CRM * Succeeded in improving as a Performance Marketing Agency * 2021 Samsung e-store launch and operation * ■ Award * 2020 Cheil Worldwide Excellent Expatriate

* ■ Sports Contents Curator * Editing sports articles for 35 million users (70 media companies) and running the community * New concept sports content planning (Industry's first top-tier sports commentator video column) * Management of sports associations (Korea Olympic Committee / Korea Football Association, etc.) and over 70 media companies * ■ Web Planner * Grand renewal of sports service twice * ■ Award * 2008 Beijing Olympic TF, CEO Award