Account Director & Marketing Lead
London, Gb
The Future Factory is a new business consultancy that supports creative, communication and digital agencies in their quest for new clients and growth through strategy, lead generation, marketing and training. I joined as an Account Manager working directly with two agencies on lead generation.During my time there I worked with over 20 agencies, of varying sizes and disciplines, including digital, design, PR/comms, experiential and content.At stages I worked on recruitment, training (internal & external) and management of the team while also having an increased responsibility on developing agency strategy, targeting, proposition and business direction.As Marketing Lead, I was responsible for managing and coordinating all marketing activity of the business, including producing and running quarterly breakfast sessions and launching the first edition of our magazine "Future Words".