Chief Executive Officer
Current- Oversee team focused on product development and traffic acquisition to a portfolio of IOS and Android mobile applications spanning the Utilities, Health/Fitness & Games verticals.
Jul 2024 - Present
AeroLeads people directory · profile
Shane Mcgilloway Email & Phone Number
CEO at Smarter Apps
at
Smarter Apps
1 work email found
@cbsinteractive.com
2 phones found area 510
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
CEO at Smarter Apps
Location
San Francisco Bay Area, United States, United States
Who is Shane Mcgilloway? Overview
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Quick answer
Shane Mcgilloway is listed as CEO at Smarter Apps at Smarter Apps, based in San Francisco Bay Area, United States, United States. AeroLeads shows a work email signal at cbsinteractive.com, phone signal with area code 510, and a matched LinkedIn profile for Shane Mcgilloway.
Shane Mcgilloway previously worked as Chief Executive Officer at Smarter Apps and Strategic Advisor at Yahoo. Shane Mcgilloway holds Bachelor Of Arts (B.A.), International Relations from University Of California, Davis.
Company email context
Email format at Smarter Apps
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{first}.{last}@cbsinteractive.com
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AeroLeads found 1 current-domain work email signal for Shane Mcgilloway. Compare company email patterns before reaching out.
Profile bio
About Shane Mcgilloway
Experienced C-level executive with a track record of negotiating strategic partnerships and leveraging performance and growth marketing to fuel revenue and EBITDA growth for consumer-focused digital media companies, including IAC and Paramount Global. Proven analytical leader with 20+ years of experience in advertising and subscription based revenue models. Broad operational background with hands-on experience in marketing strategy & analytics, monetization (direct and 3rd party), deal negotiation, partner management, product management, and SEO. P&L oversight of >$100M EBITDA businesses with significant marketing, product development, and technical operating budgets. SKILLS PROFILE- General Management & Business Operations- Performance & Brand Marketing- Business Development - Monetization & Revenue Operations- Product Management & Editorial - Mergers, Acquisitions, and Integrations
Listed skills include Analytics, Web Analytics, Sem, Product Management, and 26 others.
Current workplace
Shane Mcgilloway's current company
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16 roles
Shane Mcgilloway work experience
A career timeline built from the work history available for this profile.
Strategic Advisor
Current- Advise on commerce/affiliate monetization growth strategies and traffic acquisition tactics.
Jan 2024 - Present
Co-Founder
Zebra Media
- Managed product, editorial, audience acquisition, and monetization strategies for owned and operated and partner websites and mobile apps.
Jan 2023 - Jun 2024
Chief Executive Officer
- Responsible for growing and optimizing IAC’s portfolio of search and content websites, browserextensions, and mobile applications through search, programmatic, subscription, and leadgeneration monetization generating >$800M in annual revenue.- Delivered >100% Y/Y EBITDA growth between 2020 and 2022 through product, revenue, andtraffic acquisition.
Feb 2020 - Jan 2023
Evp Growth
- Launched a performance marketing team that generated an incremental $400k/day in revenue through successful execution of strategic partnerships and content marketing initiatives.- Profitably grew paid search, native, and programmatic spending to >$1M/day globally while doubling organic traffic footprint.- Oversaw product development and editorial content.
Jun 2017 - Feb 2020
Board Member
- Provided guidance on the monetization and growth strategy for Relola's B2B SaaS platform and supporting mobile apps tailored to the Real Estate and professional services verticals.
Jan 2017 - Feb 2020
Svp Strategy And Growth
- Established performance marketing team responsible for GTM plan and launch of the CBS All Access (now Paramount+) streaming video subscription product, delivering >500k app installs within the first 12 months.- Generated an incremental $30M in EBITDA through strategic distribution partnerships, incremental monetization deals, and audience development.
Jun 2014 - Dec 2016
Chief Operating Officer
-Leader of a diverse 300+ member team spanning ad sales, brand & performance marketing, SEO, corporate communications, business development, analytics, editorial, and product management. -Annual budget responsibilities included $50M in offline marketing (TV, Radio, Outdoor), $100M+ digital marketing (SEM, Social, Native, Video), and $20M in editorial.
Mar 2011 - May 2014
Senior Vice President Marketing
- Generated $100M in incremental annual revenue by establishing SEO, editorial, and performance marketing teams.- Extended audience development and traffic acquisition efforts into Western European and Asian markets, growing non-US audience to over 100M monthly Comscore unique users.- Managed consumer research, analytics, and A/B testing initiatives to.
Aug 2009 - Mar 2011
Svp Research, Analytics, And Monetization
- Managed team responsible for product and brand specific consumer research initiatives to inform marketing and product strategy. - Oversaw multivariate testing, customer satisfaction surveys, and site behavioral data analysis initiatives.- Owned third party search and programmatic display revenue partnerships.- Forecasted and monitored impact of product.
Apr 2008 - Aug 2009
Vp Research, Analytics, And Monetization
Aug 2005 - Apr 2008
Director Of Research And Analytics
Apr 2003 - Aug 2005
Research & Analysis Manager
Oct 2000 - Apr 2003
Business Analyst
Nbc Internet
Jan 2000 - Oct 2000
Market Research Analyst
Chevy'S Restaurants
Apr 1998 - Dec 1999
Business And Research Analyst
Mccann-Erickson Advertising
Aug 1996 - Apr 1998
1 education record
Shane Mcgilloway education
-
University Of California, Davis
FAQ
Frequently asked questions about Shane Mcgilloway
Quick answers generated from the profile data available on this page.
What company does Shane Mcgilloway work for?
Shane Mcgilloway works for Smarter Apps.
What is Shane Mcgilloway's role at Smarter Apps?
Shane Mcgilloway is listed as CEO at Smarter Apps at Smarter Apps.
What is Shane Mcgilloway's email address?
AeroLeads has found 1 work email signal at @cbsinteractive.com for Shane Mcgilloway at Smarter Apps.
What is Shane Mcgilloway's phone number?
AeroLeads has found 2 phone signal(s) with area code 510 for Shane Mcgilloway at Smarter Apps.
Where is Shane Mcgilloway based?
Shane Mcgilloway is based in San Francisco Bay Area, United States, United States while working with Smarter Apps.
What companies has Shane Mcgilloway worked for?
Shane Mcgilloway has worked for Smarter Apps, Yahoo, Zebra Media, Ask Media Group, and Relola.
How can I contact Shane Mcgilloway?
You can use AeroLeads to view verified contact signals for Shane Mcgilloway at Smarter Apps, including work email, phone, and LinkedIn data when available.
What schools did Shane Mcgilloway attend?
Shane Mcgilloway holds Bachelor Of Arts (B.A.), International Relations from University Of California, Davis.
What skills is Shane Mcgilloway known for?
Shane Mcgilloway is listed with skills including Analytics, Web Analytics, Sem, Product Management, Seo, Marketing Research, Marketing, and Strategy.
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