SMILE is a full-service design, development, and production agency focused on retail, experiential, mixed-use facilities, as well as, brand development and execution. Our goal is to advance every idea into reality, bring any brand to life, and create a connection with your guest.The SMILE process is simple - you dream it, we put pen to paper then boots on the ground to actualize it.Through a multi-disciplinary team, which includes artists, designers, writers, producers, builders, and project managers, SMILE’s collaborative style will realize a unique guest experience.

Led all creative efforts such as business development, proposals and design projects large and small. Assembled a design team and generated a creative process that allowed clients to re-invent their experience offerings. Collaborated directly with various department heads from brands like: Mercedes Benz, Lexus, Google Self-Driving Car, Genesis, Hyundai, Disney, FOX, FOX Searchlight, NBC, SONY, NBA, US Open Tennis, US Open Golf, NASCAR, MLB, MLS, NHL and the NFL. I worked directly with in-house NFL brand and creative teams to develop a range of music festivals, sponsor activations and game day VIP experiences related to properties Super Bowl (Houston, TX. / Minneapolis, MN. / Atlanta, GA. / Miami, FL).

As leader of multiple design teams, I managed the development of various architectural, retail, commercial and residential projects. Coordinated with clients and contractors prior, during and after design build process. Procured FF&E for all projects.Efficiently learned how to communicate with the city, and partnered with contractors to ensure design quality was never diluted from concept to build.