Roxana Siu

Roxana Siu Email and Phone Number

Vice President Marketing @ Shippeo
paris, île-de-france, france

Roxana Siu Current Company

shippeo.com

Shippeo

Vice President Marketing
paris, île-de-france, france
Website:
shippeo.com
Employees:
129
Industry:
Information Technology And Services
Product and Customer Marketing Manager. Location: San Francisco ... August 2015 – November 2015 (4 months)San Francisco Bay Area. - Redefined Front's...

Roxana Siu Work Experience

  • shippeo.com
    Freelance Marketing Manager
    Roxana Siu Jan 17 - Sep 17 · 8 mos
    * Main focus: * Product Marketing (positioning and messaging, launches, sales enablement, competitive analysis, go-to-market strategy) * Customer Marketing (customer stories and videos, testimonials, and interviews)
  • shippeo.com
    Family Leave Of Absense
    Leave Of Absense Nov 15 - May 16 · 6 mos
    took time off to be with family during difficult times
  • shippeo.com
    Product Marketing - Health Benefits
    Gusto May 16 - Dec 16 · 7 mos
    San Francisco, California, United States
    * Our mission is to create a world where work empowers a better life. We’re making the most complicated, impersonal business tasks simple and personal. Imagine payroll that brings everyone peace of mind, HR that transforms work into a community, and benefits that help people plan for a better future. That’s what we’re building at Gusto. We were recently voted the #1 place to work in San Francisco. To learn more about life at Gusto, visit gusto.com/careers. We’re hiring in San Francisco and Denver!
  • shippeo.com
    Latam Parts Planning - Intern
    Ibm 2003 - 2004 · 1 yr
    New York, New York, United States
  • shippeo.com
    Senior Product Marketing Manager
    Zendesk Aug 10 - Aug 12 · 2 yrs
    San Francisco, California, United States
  • shippeo.com
    Vice President Marketing
    Shippeo Oct 17 - Present · 7 yrs 2 mos
    Paris, Ile-De-France, France
  • shippeo.com
    Senior Customer Marketing Manager
    Twilio Inc. Jul 13 - Oct 15 · 2 yrs 3 mos
    San Francisco, California, United States
    * Designed, implemented and championed the Net Promoter Score program across all teams within Twilio. Complete from ideation and vetting with C-level executives to execution with the Sales, Marketing, Engineering and Product Management teams. * Designed and launched Twilio’s Customer Advisory Board to establish relationships with Twilio’s top ten 10% strategic customers. * Cultivated passionate customer advocates, such as Nordstrom, The American Red Cross, Coca-Cola and Uber by showcasing our customer’s stories about their usage of Twilio, both in written and video forms.
  • shippeo.com
    Senior Product Marketing Manager
    Twilio Inc. Aug 12 - Jul 13 · 11 mos
    San Francisco, California, United States
    * First Product Marketing employee, hired to solidify Twilio's solution marketing offering * Created first Solution Playbook/Field Guide to onboard and educate the entire Sales organization, outlining Twilio’s market opportunities, objection handling, and competitive advantages. * Successfully launched Twilio’s first solution offer for Call Centers, resulting in million dollars opportunities.
  • shippeo.com
    Product Marketing Manager
    Microsoft Aug 08 - Aug 10 · 2 yrs
    Redmond, Washington, United States
    * Achieved FY09 SharePoint revenue of $96M and 20% YoY growth for Public and Communications Sector, by successfully delivering marketing campaigns and support to the Sales Organization. * Delivered business value demos and received excellent feedback from high-profile customer presentations, which helped close over $20M in SharePoint deals. * Led the Scorecard metric reporting process for the entire US SharePoint team and achieved 114% attainment vs. target for Q3 FY10 through get-to-green initiatives. * Enabled and supported the case study writing process, which allowed customers to share their SharePoint best practices with other potential or existing customers, and therefore accelerate the sales cycle. * Created a Secure Collaboration campaign for all the US sales organization, which will drive at least $50M in revenue during FY10.
  • shippeo.com
    Business Strategy Intern
    Sesame Workshop Jun 07 - Aug 07 · 2 mos
    New York, New York, United States
    * Created the Sub-Saharan Africa market entry strategy and a four year, $7M business plan for Nigeria. * Analyzed trends in international operations according to the market size, national economic environment and business potential. * Defined key metrics and strategy for more than 100 territories in which the company has a presence. * Identified best practices of competing firms and firms with successful international expansion that could be implemented for Sesame Workshop’s International Projects department.
  • shippeo.com
    Assistant Brand Manager
    Belcorp May 04 - Mar 06 · 1 yr 10 mos
    London, Greater London, United Kingdom
    * Launched the cosmetics L’Bel brand in San Francisco, California (first non-Latin American market). Project valued over $5M. * Established target markets, brand benchmarks and pricing strategy for a portfolio of over 100 beauty products. * Forecasted product demand within the portfolio for each three-week campaign according to sales history, consumer trends and previous marketing strategies. * Initiated internet sales and advertising campaign, resulting in a 60% reduction of excess skin care inventory, thereby facilitating the launch of a new line worth over $1M. * Revised and approved layout and text for L’Bel’s 18 annual advertising campaigns and catalogs.

Roxana Siu Education

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Frequently Asked Questions about Roxana Siu

What company does Roxana Siu work for?

Roxana Siu works for Shippeo

What is Roxana Siu's role in his workplace?

Roxana Siu's role in his workplace is Vice President Marketing.

Which industry does Roxana Siu work in currently?

Roxana Siu works in the industry Information Technology And Services.

What is Roxana Siu's email address?

Roxana Siu's email address is roxanasiu@gmail.com

What is Roxana Siu's direct phone number?

Roxana Siu's direct phone number is +12037865419

What schools did Roxana Siu attend?

Roxana Siu attended Universidad De Lima, Universidad De Lima. and Yale School Of Management.

Who are Roxana Siu's colleagues?

Roxana Siu's colleagues are Valeriia Chebalina, Valeriia Chebalina, Luca Benedetti, Luca Benedetti, Clotilde Patte, Clotilde Patte, Léo Manin, Léo Manin, Denis Martinho, Denis Martinho, and Damien Mattenet. and Gautier Thibault.

Who are Roxana Siu's peers at other companies?

Roxana Siu's peers at other companies are Olivia Hutt, Sandro Shoji, Talita Travassos, Snehal Patil, Jyrki Martti, and Joanne Chung. and Anwar Yusuf. Roxana Siu's peers at other companies are Olivia Hutt, Sandro Shoji, Talita Travassos, Snehal Patil, Jyrki Martti, and Joanne Chung. and Anwar Yusuf.