Robert Lukowiak

Robert Lukowiak Email and Phone Number

Senior Product Marketing Manager @ Sega Europe
london, greater london, united kingdom

Robert Lukowiak's Contact Details

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Robert Lukowiak's Current Company Details

sega.co.uk

Sega Europe

Senior Product Marketing Manager
london, greater london, united kingdom
Website:
sega.co.uk
Employees:
256
Industry:
Computer Games

Robert Lukowiak Work Experience

  • sega.co.uk
    Advertising Team Member, Activison Account
    Resolution Agency Jan 15 - Jan 16 · 1 yr
    New York, New York, United States
    Created and presented marketing plans tailored to each title including budget scenarios and estimates for client approval Compiled ongoing/end of campaign reports and presented clients with results, insights, and recommendations Provided feedback to client and creative agencies on creative assets based on the best practices of Facebook, Twitter, Google-YouTube, etc. Utilized digital video content across digital and social platforms while providing constructive product feedback to social partners and creative agencies Managed day-to-day optimization of social and digital campaigns to maximize efficiency and impact based on KPIs Crafted social ad copy based on the strengths of the ad format and tailored to the brand messaging of each title Titles: Call of Duty: Advanced Warfare, Call of Duty: Black Ops 3, Destiny, Skylanders Trap Team, Skylanders Superchargers, Guitar Hero Live, Tony Hawk ProSkater 5, Shiftlings, White Night, King's Quest, Velocity 2X, Transformers: Devastation.
  • sega.co.uk
    Marketing Analyst And Content Producer
    Scottsdale, Arizona, United States
    Researched, analyzed, and identified new target categories for Fortune 100 companies Recruited and coordinated project teams based on client campaigns Profiled companies and industries to assist clients in targeted customer acquisition Collaborated on the formation and implementation of a proprietary, duplicable process to discover, develop, and solidify brand partnerships Developed and produced new media content for marketing campaigns
  • sega.co.uk
    Digital Marketing Manager
    Fang Digital Marketing Jan 16 - Jan 20 · 4 yrs
    Burbank, California, United States
    Develop high quality creative briefs, branding kits and campaigns on time and within budget. Help assist design and creative teams with direction and feedbackCollaborate with the product marketing team to set goals and create deliverables based on market demand, production timelines, and industry research Develop and manage digital marketing strategy including SEO, SEM, social media and traditional digital publishing to support both B2C and B2B initiativesBrand and Titles Include: Call of Duty: WW2, Destiny 2, Supermansion, The Art of More, Dead Rising: Endgame, Crackle, Sony Pictures Television, Billabong, Popcornopolis, Prestige Brands, D-Link Show less
  • sega.co.uk
    Senior Product Marketing Manager
    Sega Europe Jan 20 - Present · 5 yrs 1 mo
    London, Greater London, United Kingdom
    Manage all paid activations in the Americas for western developed Sega titles. Create and manage content and influencer activations. Facilitate briefing to partner, media, and influencer agencies. Create campaigns to test new platforms such as TikTok and evaluate future performance.Manage the evaluation and onboarding of marketing tech to track media and content performance and optimize for efficiency. Additionally, spearhead implementation with owned studios and organize development and brand teams to understand and utilize our offering following best practices.Work on tentpole, DLC, and live service campaigns from inception to execution. Assist with managing internal teams to restructure the media mix and emphasize high-impact content and creator activations. Assist in the organization and execution of NA on-site events.Titles Include: Total War: Warhammer 3, Company of Heroes 3, Humankind, Hyenas, Two Point Campus, Two Point Hospital, Endless Dungeon, Total War: Troy Show less

Robert Lukowiak Education

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Frequently Asked Questions about Robert Lukowiak

What company does Robert Lukowiak work for?

Robert Lukowiak works for Sega Europe

What is Robert Lukowiak's role in his/her workplace?

Robert Lukowiak's role in his/her workplace is Senior Product Marketing Manager.

Which industry does Robert Lukowiak work in currently?

Robert Lukowiak works in the industry Computer Games.

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Robert Lukowiak's email address is janek.robert@gmail.com

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Robert Lukowiak's direct phone number is +12133427178

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