• Worked with top US entertainment advertisers (film, TV, streaming, publishers, and sports) to help them develop full-funnel strategies and grow their businesses through Facebook’s technical advertising solutions• Developed new products and features to improve the effectiveness and measurability of Facebook ads, and to unlock incremental advertising revenue• Led cross-functional teams to drive and influence product directions and roadmaps by identifying key strategic opportunities based on in-market learning

• Business assignment to work with top global travel partners and fashion retail brands in EMEA.

• Collaborated with an interdisciplinary team of subject matter experts to publish technical engineering reports to evaluate and analyze power, performance, and user experience metrics for competitive product• Partnered with engineering and marketing teams to publish collaterals, build competitive strategies, and influence engineering targets and roadmap• Led development efforts for specialized software, automation, and visualization of power and performance data

• Collaborated with researchers and programmers to develop Interactive Space: a multi-touch, context-aware surface workspace that bridges digital information with physical media• Worked with medical professionals to define key areas of improvement to refine specifications and identify new usage scenarios

• Developed new configurable logging feature for the fitness products which allows field testers to capture debug logs• Performed post-delivery maintenance for the Nuvi navigation products

• Developed data collection and analysis tools for post-silicon validation• Created an application to track and maintain uniquely altered processors