Paula Dart

Paula Dart Email and Phone Number

Vice President Growth And Transformation @ Perfetti Van Melle
netherlands

Paula Dart's Contact Details

Paula Dart's Current Company Details

perfettivanmelle.com

Perfetti Van Melle

Vice President Growth And Transformation
netherlands
Employees:
6503
Industry:
Food & Beverages
A marketing, customer and commercial leader relentlessly focused on growth and acceleration of business results. A passion for identifying new, better or more efficient solutions to business opportunities and unlocking growth in categories, on-line and off-line channels, and brands. Skills: product development | category commercialization | channel, shopper and customer marketing | revenue growth management | retail execution | go to market strategy | franchise leadership | planning & performance management | data & analytics | digital commerce | global capability building and best practice sharing

Paula Dart Work Experience

  • perfettivanmelle.com
    Group Marketing Manager
    The Coca-Cola Company Sep 00 - May 03 · 2 yrs 8 mos
    Atlanta, Georgia, United States
    Leader of a team of customer marketing managers and the in-house creative services department within the National Food Service organization. West Region marketing lead on the National Accounts leadership team. Supported several multi-year contract negotiations with strategic customers to win and retain business.
  • perfettivanmelle.com
    Senior Customer Marketing Manager
    The Coca-Cola Company Mar 98 - Sep 00 · 2 yrs 6 mos
    Atlanta, Georgia, United States
    Customer marketing lead for West Region's largest customer, Jack in the Box. Sold in and implemented several successful growth initiatives.
  • perfettivanmelle.com
    Director Of Strategy And Development
    The Coca-Cola Company Nov 05 - Oct 10 · 4 yrs 11 mos
    Atlanta, Georgia, United States
    * Project leadership on several large, strategic company initiatives including the initial Alternative Route to Market strategy * the national food service division customer value creation model and sales force selling tools * development and launch of the brewed coffee and tea platforms * a cross category price/pack architecture (OBPPC), and the commercial lead on the development of the Freestyle beverage dispenser platform.
  • perfettivanmelle.com
    Senior Channel Marketing Manager
    The Coca-Cola Company May 03 - Nov 05 · 2 yrs 6 mos
    Atlanta, Georgia, United States
    QSR channel lead responsible for channel strategies and annual channel plans. Developed beverage and brand optimization tools for segmented execution and created a value creation model for emerging channel segments.
  • perfettivanmelle.com
    Senior Account Executive
    Alcone Feb 93 - Mar 98 · 5 yrs 1 mo
    Irvine, California, United States
    Account management and business development repsonsibility for clients including Burger King Restaurants, Unocal/76 Fastbreak Convenience Stores, Buena Vista Pictures and Kinkos. Developed retail programs and promotions to grow sales and improve the consumer experience.
  • perfettivanmelle.com
    Group Director, Category Commercial Operations
    The Coca-Cola Company Oct 10 - Nov 13 · 3 yrs 1 mo
    Atlanta, Georgia, United States
    P&L responsibility for $600MM NSV of the North America juice business focused on two of The Coca-Cola Company's billion dollar brands, Minute Maid and Simply. Led cross-functional teams to create business-building strategies and commercial plans to drive growth primarily in on-premise channels via distributor and bottler routes to market. Activities included annual business planning, product and equipment innovation, customer strategy and sales analytics, sales force implementation, and go to market and pricing tactics. Show less
  • perfettivanmelle.com
    Vice President Growth And Transformation
    Perfetti Van Melle Oct 22 - Present · 2 yrs 6 mos
    Netherlands
    Reporting to the North America President and part of the region leadership team. Responsibilities of this role include consumer and commercial insights, portfolio optimization, revenue growth management, digital commerce and the transformation office in support of fast growing brands including Mentos and AirHeads.
  • perfettivanmelle.com
    Vice President Global Ecommerce
    Diageo Jul 20 - Oct 22 · 2 yrs 3 mos
    London, Greater London, United Kingdom
    Leading a global ecommerce center of excellence to accelerate digital transformation and selling on-line across B2C, B2B and D2C channels.
  • perfettivanmelle.com
    Vice President Global Commercial Leadership
    The Coca-Cola Company Jun 17 - Jan 20 · 2 yrs 7 mos
    Atlanta, Georgia, United States
    Head of the global commercial function within the global growth organization. Responsible for leading a team to build and scale next generation capabilities in revenue growth management, route to market, segmented execution and performance analytics. Driving thought leadership in technology enablement and advanced data and analytics for better business insights and decision making.
  • perfettivanmelle.com
    Group Director, Global Commercial Innovation And Execution
    The Coca-Cola Company Nov 13 - Jun 15 · 1 yr 7 mos
    Atlanta, Georgia, United States
    Leader of the Commercial Execution team in the Global Commercial Leadership function. Responsible for advancing strategies and worldwide capability in the areas of e-commerce, cold drink equipment innovation and expansion, growth of profitable immediate consumption products, route to market solutions, sales force effectiveness processes and execution measurement and improvement (RED).
  • perfettivanmelle.com
    Vice President Strategy And Planning
    The Coca-Cola Company Jun 15 - Jun 17 · 2 yrs
    Atlanta, Georgia, United States
    Global corporate function accountability for annual and strategic business plans, communications platforms and technologies, and customer and commercial performance metrics and analytics. Role reports directly to the Chief Customer and Commercial Officer.

Paula Dart Education

  • perfettivanmelle.com
    Jamestown High School
    1987 - 1991
  • perfettivanmelle.com
    Jamestown High School
    1984 - 1987
  • perfettivanmelle.com
    Bachelors 1987 - 1991

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Frequently Asked Questions about Paula Dart

What company does Paula Dart work for?

Paula Dart works for Perfetti Van Melle

What is Paula Dart's role in his/her workplace?

Paula Dart's role in his/her workplace is Vice President Growth And Transformation.

Which industry does Paula Dart work in currently?

Paula Dart works in the industry Food & Beverages.

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Paula Dart's email address is pa****@****geo.com

What is Paula Dart's direct phone number?

Paula Dart's direct phone number is +140467*****