♦ Responsible for the company’s general management, and in charge of a team not only with sales tasks but also administrative and marketing functions.♦ Oversee organization-wide email communication and coordinates multimodal marketing campaigns across media and audiences. Supervise a direct-report and the scheduling and execution of campaigns.♦ Identify opportunities, research new campaign possibilities, collaborate with marketing team and create campaigns generating increases annual sales year over year.♦ Leverage strengths in cost-effective marketing management and vendor negotiations to end each year on budget.♦ Develop new business units in the company and also help sustain the actual business units like television, print and radio advertising. ♦ Responsible for planning, development and implementation of all of the company's marketing communications strategies. Demonstrate ability to produce effective advertising, marketing and public relations materials.

♦ Responsible for a sales team that followed the sales model and became one of the most profitable business unit in the company. Trained sales representatives in diverse sales, presentation and negotiation skills for business development.♦ Identified and pursued new business development opportunities and directed needs analyses and account consultations to achieve optimal sales results.♦ Drove sales initiative, developed and created innovative marketing, sales presentations and proposals.♦ Analyzed market trends and sales history to forecast future business and discover new market areas to explore.♦ Created new business units like an airport unit and a retail unit that nowadays are completely self-sufficient that were thought to be long shots for the company, also in charge of the creative team and the preparation of the public tender proposals that concerned alternative types of media. ♦ Creation of contracts between indoor advertising facilities and Marketmedios Comunicaciones S.A.

♦ Responsible for the development of innovative alternatives for contacted clients and also designed a sales model that revolutionized the indoor advertising industry in Colombia. ♦ Expanded sales using the proposed model to a goal targeted by the company.♦ Built meaningful relationships with clients and prospects through organized sales, effective marketing and quality customer service and increased revenue through the introduction of incentive programs and integrative advertising solutions.♦ Established relationships and makes sales presentations with new advertising clients.♦ Developed and executed print and digital marketing campaigns.♦ Encouraged, supported and promoted key account development and partnerships that will aid in recommending comprehensive marketing strategies.

♦ Responsible for the supervision of advertising installations within the premises of shopping centers, coach stations and amusement parks. Developed and negotiated multi-media contractual agreements increasing advertising revenue.♦ Create invoices and purchase orders.♦ Resolved all placement discrepancies and generated make-goods to keep contracted buys cost-effective and efficient.♦ Worked with ad operations to ensure timely delivery of insertion orders and accurate implementation of ad campaigns and reporting. Also maintained relationships and contracts with show services and general service contractors.♦ Development of unique and fully creative proposals for clients with design ideas and budget optimization.♦ Research for potential clients and identifying new business opportunities in the indoor advertising media.♦ Organized and communicate priorities and action items to help team members, and management, understand what needs to be done, by whom and when.