Brand Development and Sales Strategy Development through Sports Marketing

Ahern Rentals is the largest independently owned rental company in the United States and is the 7th largest combined. Ahern is based out of Las Vegas, NV, and is the most experienced (established in 1953) equipment rental provider in the country. Ahern has a reputation for exceeding customer expectations, which is why the fleet value is the newest and most dynamic in the industry and has grown to over 40,000 units. The company also specializes in equipment rental and sales as well as provide a wide variety of contractor supplies, parts, and equipment service options.Ahern's core competency has traditionally been servicing contractors within the aerial market. However, the company has grown its fleet and sales expertise to become a "one stop shop" rental and sales provider. The company has expanded to encompass not only commercial, residential, and industrial contractors, but municipalities, small to mid sized contractors, and weekend do-it-yourselfers.