✅ 𝗣𝗿𝗼𝘃𝗶𝗱𝗶𝗻𝗴 𝗹𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗮𝗻𝗱 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗱𝗶𝗿𝗲𝗰𝘁𝗶𝗼𝗻 𝘁𝗼 𝗲𝗻𝘀𝘂𝗿𝗲 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝗰𝘆 𝗮𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 𝗮𝗹𝗶𝗴𝗻 𝘄𝗶𝘁𝗵 𝗼𝗿𝗴𝗮𝗻𝗶𝘀𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗴𝗼𝗮𝗹𝘀.➤ Leveraging extensive experience in North American markets to advise clients on market entry strategies, regulations, and cultural considerations.➤ Strengthened relationships with UK brands entering the USA market, offering tailored consultancy services.➤ Led business development efforts, identifying clients, negotiating contracts, and securing partnerships.➤ Represented the business at industry events, enhancing visibility and credibility.➤ Served as a spokesperson, communicating mission, values, and services to stakeholders and the public.

✅ 𝗘𝘀𝘁𝗮𝗯𝗹𝗶𝘀𝗵𝗲𝗱 𝗹𝗲𝗴𝗮𝗹 𝗲𝗻𝘁𝗶𝘁𝘆 𝗳𝗼𝗿 𝗙𝗮𝗶𝗿𝗳𝗮𝘅 𝗮𝗻𝗱 𝗙𝗮𝘃𝗼𝗿, 𝗼𝗽𝘁𝗶𝗺𝗶𝘀𝗶𝗻𝗴 𝗨𝗦𝗔 𝗲𝘅𝗽𝗮𝗻𝘀𝗶𝗼𝗻 𝘄𝗶𝘁𝗵 𝗳𝗶𝗻𝗮𝗻𝗰𝗲 𝗮𝗻𝗱 𝗹𝗲𝗴𝗮𝗹 𝘁𝗲𝗮𝗺𝘀.➤ Led warehouse setup for show circuit, negotiating contracts and outfitting facility from scratch.➤ Opened retail space at Tryon International Equestrian Centre, managing lease, setup, and staffing.➤ Crafted sponsorship agreements to boost brand visibility and drive engagement.➤ Directed trade show programme, maximising revenue through strategic selection and logistics coordination.➤ Established 2024/25 public show circuit, ensuring smooth operation.

✅ 𝗖𝗿𝗮𝗳𝘁𝗲𝗱 𝗮 𝗴𝗹𝗼𝗯𝗮𝗹 𝗿𝗲𝘁𝗮𝗶𝗹 𝗲𝘅𝗽𝗮𝗻𝘀𝗶𝗼𝗻 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆, 𝗼𝘂𝘁𝗹𝗶𝗻𝗶𝗻𝗴 𝘁𝗵𝗲 𝗴𝗼-𝘁𝗼-𝗺𝗮𝗿𝗸𝗲𝘁 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵 𝗳𝗼𝗿 𝘃𝗶𝘁𝗮𝗹 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗺𝗮𝗿𝗸𝗲𝘁𝘀.➤ Orchestrated trade show participation, devising plans to secure 30 high-quality accounts at events like IWA and Pitti Uomo.➤ Managed stand designs and logistics for international events, ensuring seamless execution at IWA in Germany and Pitti Uomo in Italy.

✅ 𝗥𝗲𝘃𝗶𝘀𝗲𝗱 𝘀𝗮𝗹𝗲𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗯𝘆 𝗿𝗲𝘃𝗶𝗲𝘄𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗯𝗮𝘀𝗲, 𝗰𝗹𝗼𝘀𝗶𝗻𝗴 𝘂𝗻𝗽𝗿𝗼𝗳𝗶𝘁𝗮𝗯𝗹𝗲 𝗮𝗰𝗰𝗼𝘂𝗻𝘁𝘀, 𝗮𝗻𝗱 𝗶𝗻𝘃𝗲𝘀𝘁𝗶𝗻𝗴 𝗶𝗻 𝗸𝗲𝘆 𝗺𝗮𝗿𝗸𝗲𝘁𝘀 𝘁𝗼 𝗯𝗼𝗼𝘀𝘁 𝗽𝗿𝗼𝗳𝗶𝘁𝗮𝗯𝗶𝗹𝗶𝘁𝘆.➤ Led international distribution development across clothing, accessories, and luggage, with full P&L responsibility. ➤ Grew revenue to £1.3M+ and expanded business by 4X through refined sales strategies and optimised product portfolio.➤ Reduced travel expenses by 30% and improved investments by managing budgets and cost centres.➤ Collaborated with brand teams to meet consumer needs via effective trade and consumer marketing plans informed by research insights.➤ Managed global go-to-market processes, contributing to sales launches, pricing strategies, and seasonal marketing plans.

✅ 𝗘𝘀𝘁𝗮𝗯𝗹𝗶𝘀𝗵𝗲𝗱 𝗮 𝗵𝗶𝗴𝗵-𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝘁𝗲𝗮𝗺, 𝗱𝗿𝗶𝘃𝗶𝗻𝗴 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗴𝗿𝗼𝘄𝘁𝗵 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝘁𝗿𝗮𝗶𝗻𝗶𝗻𝗴 𝗽𝗿𝗼𝗴𝗿𝗮𝗺𝗺𝗲𝘀 𝗮𝗻𝗱 𝘀𝘁𝗮𝗳𝗳𝗶𝗻𝗴 𝗮𝗱𝗷𝘂𝘀𝘁𝗺𝗲𝗻𝘁𝘀.➤ Collaborated with brand teams to ensure product relevance and effective market positioning.➤ Achieved double-digit growth in UK & Irish wholesale sales and profits by executing a comprehensive sales strategy.➤ Managed the end-to-end GTM process for the UK & Irish Channel, organising conferences and sales presentations to boost market penetration and sales.

Interim Sales and Marketing Consultant• Distributor contract review for European cosmetic company• Re- alignment of sales function from agents to employed staff• Working within the European team of Kao brands Europe (John Frieda)

Toiletries Controller• Developed Adidas sales strategy across all trade channels (24% growth in

Country Manager and National Account Controller - Toiletries• Part of the European management structure. Country manager Ireland 3 years.• Full P & L responsibility for the 32 counties