At Selligent we build products which help marketers create lasting relationships with consumers through timely and relevant communications. I am responsible for leading Selligent's product vision and ensuring that what we build empowers our clients' to make their businesses thrive.

I am responsible for product innovation, focusing on data engineering, AI and CX in the Selligent Marketing Cloud platform. I also lead the highly talented global Solution Consulting team responsible for providing technical expertise on business-driven technology solutions to partners, prospective and existing clients.Selligent is a global omnichannel marketing platform that powers customer relationships for Samsung, Walmart, ING, and more than 700 other premium brands in retail, travel, automotive, publishing, and financial services. Featuring enterprise-strength performance, Selligent's technology leads the industry in data management, campaign orchestration, and audience analytics. Selligent increases conversions and enhances engagement for mid-market to enterprise B2C marketers with its ability to deliver integrated, customer-centric experiences across email, display, mobile, and social.

I lead Selligent Marketing Cloud's product innovation. I translate innovative ideas into strategic product capability requirements and ensure that key learnings from our prospects, customers, partners and in-house teams are incorporated into iterative development cycles. Together with the product and corporate strategy team, I analyze key technology partnerships and potential acquisition targets. I enjoy speaking at conferences around topics such as digital marketing, marketing automation and AI.Selligent is a global omnichannel marketing platform that powers customer relationships for Samsung, Walmart, ING, and more than 700 other premium brands in retail, travel, automotive, publishing, and financial services. Featuring enterprise-strength performance, Selligent's technology leads the industry in data management, campaign orchestration, and audience analytics. Selligent increases conversions and enhances engagement for mid-market to enterprise B2C marketers with its ability to deliver integrated, customer-centric experiences across email, display, mobile, and social.

Global lead for Selligent Market Cloud's AI strategy. I am responsible for product GTM, sales and partner enablement and marketing of our built-in AI: Selligent Cortex. Working closely with the engineering organization on the leading AI-powered marketing automation platform.Selligent is a global omnichannel marketing platform that powers customer relationships for Samsung, Walmart, ING, and more than 700 other premium brands in retail, travel, automotive, publishing, and financial services. Featuring enterprise-strength performance, Selligent's technology leads the industry in data management, campaign orchestration, and audience analytics. Selligent increases conversions and enhances engagement for mid-market to enterprise B2C marketers with its ability to deliver integrated, customer-centric experiences across email, display, mobile, and social.

TasteHit was a Software-as-a-Service user engagement platform for modernizing existing online shops using Artificial Intelligence. It provided online merchants with a suite of data-driven user experience tools for web, mobile and email, to increase the sales performance of their shops. TasteHit's customers included niche retailers, specialized marketplaces and famous fashion brands.TasteHit was acquired by Selligent Marketing Cloud in November 2017

Master thesis on the estimation of disclosure risk in anonymized datasets