- Provide design and marketing deliverables for a 5-person team through creation of new assets for a digestive supplement brand- Design 3+ advertisements weekly for Instagram and Facebook- Create and implement consistent messaging for Attentive and Klaviyo campaigns- Restructure the brand ambassador and referral programs using Share-A-Sale and Smile.io- Maintain digital brand presence on Instagram and Pinterest by planning and managing content

- Lead a team of 18 Directors for a Student Professional Organization with 165+ active members- Meet bi-weekly with each set of directors to get project updates and give guidance on any tasks- Track all expenses and revenues while managing the budget for the organization

- Designed sleek and visually appealing graphics used to promote philanthropic, social, and professional development events to members- Led a team of 25+ members to execute various graphics for the organization such as plasmas, social posts, and posters- Captured and edited all photo and video content for the organization with 250+ active members- Produced all content in compliance with the American Marketing Association national branding guidelines

- Led a team of 9 students to complete a 40 page marketing plan for a corporate case sponsor by assigning tasks to team, overseeing project timeline, and communicating progress to academic advisors- Analyzed business insights and data collected through surveys and focus groups to create marketing strategies- Conducted secondary research through professional databases for situation analysis- Compiled and presented marketing strategy to executives at national conference

- Collaborated with a 4-person marketing team to optimize digital channels for a South-American women's wear brand- Researched 20+ possible brand influencers, logged information in an Excel database, and contacted them for product gifting- Edited slugs and keywords to optimize SEO through Shopify- Communicated with self-starting women to participate in the blog series