Our vision is to make Lloyds Banking Group the best bank for customers. As the UK's largest retail and commercial bank, we have a footprint that touches nearly every community and household in the UK. That gives us a big responsibility to support the UK economy, and to put customers at the heart of everything we do. To achieve this, we also need to be the best bank for our colleagues and our communities – and we have a clear strategy in place to make this a reality. We are building on our many strengths: iconic brands, strong heritages and great people. To unlock the great potential in our business, we are becoming more efficient, more transparent, and more responsive to customers. Already the UK's largest community investor, we are giving even more back and have made a number of commitments to help Britain prosper. Above all, we are putting customers first.