Managed a staff of five editors to produce three monthly magazines for the landscape industry. Create seasonal and product-related themes and relevant trends. Assign articles to editors and freelancers. Lead publishing in teams with art, sales, vendor relations, and subscription management.

Interview experts and write articles for Entrepreneur.com. Assist senior editors and website manager with researching trends, submission of article ideas, scheduling interviews and general administrative duties.

Manage content & utility strategy for award winning patient-facing web programs for health improvement and chronic disease management. Integrate internal tech platforms for exchange of valuable health information. Identify strategies for creation and digital asset management of text, video, audio, and flash tools. Collaborate with cross-divisional teams—clinical experts to sales and marketing—and managed $200k with outside vendors. Ensured budget compliance while maintaining a high ROI. Managed all aspects of planning, production, and distribution of feature films for a major publisher. Show less

Advise on content strategy and write for interactive web programs for health behavior improvement. Developmental editing of non-fiction self-help books and learning curricula for health programs.

* Lead content strategy with emphasis on digital access to Behavioral Health resources. * Define evolving digital business objectives and key results for product. * Lead strategist in defining information architecture, taxonomies, and metadata to monetize content assets across product channels. * Scope and manage market opportunity assessments and co-develop business cases. * Prioritize digital business and co-develop initiatives, epics, and themes that focus on maximum value and strategy alignment through customer and product discovery and validation. * Lead a cross-functional team to oversee the planning, design, development and launch throughout the full product life cycle to achieve business objectives. * Work closely with product sales and marketing on positioning, messaging, product launches and go-to-market strategies. * Identify and manage important customer and partner relationships. * Lead a user-centered research process to inform product and service design.

The Hazelden Betty Ford Foundation helps people reclaim their lives from the disease of addiction. It is the nation's largest nonprofit treatment provider, with a legacy that began in 1949 and includes the 1982 founding of the Betty Ford Center.With 15 sites in California, Minnesota, Oregon, Illinois, New York, Florida, Massachusetts, Colorado and Texas, the Foundation offers prevention and recovery solutions nationwide and across the entire continuum of care for youth and adults. It includes the largest recovery publishing house in the country, a fully-accredited graduate school of addiction studies, an addiction research center, an education arm for medical professionals and a unique children's program, and is the nation's leader in advocacy and policy for treatment and recovery. Mission:We are a force of healing and hope for individuals, families and communities affected by addiction to alcohol and other drugs. Vision:Together, we will overcome addiction.