Lead 2 Marketplace Verticals: Personal Loans and Small Business LendingAccountable to hit revenue and profit quarterly targetsSet strategic priorities across Sales, Marketing, Product + AnalyticsManage the Charleston office

Manage P&L for our Small Business Lending MarketplaceGrew Revenue 79% YoYIncreased contribution margin 25% over previous high ('19)Built decentralized leadership structure with cross-functional direct communication channels Lead Charleston office, staff of 35 - 50

SnapCap by Lending Tree provides business loans to entrepreneurs to grow their business. Sales Operations spans enablement, training, technology, systems integration, and change initiatives that optimize our growing team. My focus is mining the business for opportunities to scale revenue with people and processes.

Palmetto is a clean technology company. We design, build, manufacture and deploy technology products that accelerate the development of the clean energy industry. We also provide financing and turnkey services to implement products that our customers purchase.-Oversee our Shared Services teams including Marketing, Customer Care, Human Resources, Accounting and Solutions Team. -Drive revenue across the business units through strategic marketing campaigns and brand initiatives-Serve on the Leadership team to discuss company wide growth topics-Establish SOPs, including templates and guides, to enable the company to scale quickly and effectively-Champion our #1 value of Customer Mindfulness through internal programs that strengthen our culture and welcome customers into our clean technology family.

I serve Palmetto™ by leading our Marketing team to generate revenue through strategic campaign development and multi channel implementation. As a driver of company performance, I optimize the results of our marketing efforts across all divisions, channels and locations and continue to build our brand as a clean energy leader. Above all, I motivate and grow a team of talented marketing professionals to achieve big goals.Our organization delivers clean energy solutions to both commercial and residential customers, as well as providing capital financing and property management services. Our offerings include solar panels for residential homes and a supporting technology suite of services.

I oversee the scaling of business operations for this high growth company, focusing on systems that will help us hit critical business metrics. As part of the executive team, I lead weekly company wide meetings and directly coach a wonderful team of creatives. Advantage is an innovative publishing and marketing company for thought leaders, where I am able to launch new services and build a culture around constant change and growth. In summary, my responsibilities include:People:Culture, Recruiting, Interviews, Performance benchmarks, Professional Development programs and training. Operations & Innovations:New Service launches, software systems, and teaming processes. Minimizing rework and maximize ROI for >12 events per year.Management & Leadership:Keynote speeches for entrepreneur groups nationwide, managing a growing team, data driven decision making

As the champion of marketing for a high growth company, I focus on building problem solving, goal focused teams to produce wow worthy results. As both a manager and a strategist, I excel in teaching behaviors that deliver outcomes. My current responsibilities include:Marketing: Lead Generation, Demand Generation, Content Marketing, New Product Development, Brand Positioning and CommunicationsManagement:Data Driven Analytics, Weekly KPIs, Recruiting, Career Path Development & Skill BuildingLeadership:Creating a Positive, Winning Culture, Public Speaking, Seeking Problems to SolveI enjoy creative, collaborative environments and am open to connecting with other marketing leaders with similar goals.

I lead a team of creative professionals who help entrepreneurs grow their business by publishing a book. Advantage Media Group provides thought leaders, experts and speakers with strategies and tools to influence others while increasing their business revenues. As the champion of client marketing for both books and online courses, I coach entrepreneurs on marketing strategy and oversee the execution of over thirty marketing products and services. I project manage video production, website development and the product marketing strategy of author's online courses. In short, I am an influence coach. I advise entrepreneurs how to use thought leadership to attract publicity, generate business leads, increase their speaking opportunities and build their personal brand.

Advise marketing solutions for small businesses. Clients come to me for help growing their brand through online marketing and thought leadership.

Assembled a planbook for integrating Social Media throughout functions of the organization, including CSR, HR, Customer Service and Marketing. Included employee engagement and content marketing guidelines. Presented findings to Burt's Bees marketing leadership.

Analyzed sales data from five databases (Nielsen, dunnhumby) to build customerinsights based sales pitches; trained associates on insights based selling approachIdentified $9M bottom line opportunities for retail account; recommended fullcalendar year marketing promotions including bundled pricing, creative execution andexisting technology platform integration

Recommended two year digital strategy to drive annual e-commerce revenue and increase brand engagement through social media; identified online new customer segments and targeting strategy; evaluated social media platforms and created custom dashboards for measuring progress; optimized both internal and vendor resources

Designed an internal brand repositioning workshop for PepsiCo’s VP energy drinkdivision; aligned internal teams and agency partners by integrating market researchand visual brand guidelines into creative ideation breakoutsCo-created brand education initiative with Country Music Television’s SVP Marketingto drive ownership of refreshed brand pillars among remote employeesCrafted Sears social media 2.0 offsite programming; assembled panel of subjectmatter experts and influencers to inform and inspire cross functional team

Managed a PR agency; $100,000 budget and year long contractSold 20 speeches by cultivating new relationships and implementing a CRMdatabase; surpassed annual sales goals and negotiated two CNBC appearancesand book contractRecommended brand strategy for premier marketing conference while reducingbudget by 50%; managed creative team in development of print, digital strategy and on-sitebranded materialsAnalyzed competitive landscape for premium product line of Jose Cuervo; createdlocal and national activation platforms designed to increase market share andawareness metricsAssessed in-store and out of store marketing executions for healthy lifestyle lineextension of Coca-Cola trademark; presented creative solutions that led to streamlinedbeverage portfolioDesigned and facilitated 4500 square foot interactive studio at FORTUNEmagazine’s Innovation Forum for 600 executives; team honored with AIGA’s “Best inShow” award