Design and manage PPC advertising campaigns for clients focusing on brand recognition, lead generation, social media growth, and product sales. Skilled in organic social media marketing and paid ad platforms such as Google, Bing, Facebook, Instagram, Twitter, and LinkedIn.Implement effective sales and marketing funnels to convert leads into customers, maximize revenue through email marketing and remarketing techniques, and increase customer retention and maximize revenue through upselling.Track and analyze campaign performance using metrics and tools for real-time adjustments and optimization of campaign results. Show less

Managed a local branch in the new market of Limerick, PA. Responsible for building new relationships with accounts and growing the branch's business. Was also responsible for training employees, marketing, and producing results. Career Accomplishments: Positioned in the Top 10 of the sales performance matrix for 10 consecutive months (3 consecutive months at #1 and 3 consecutive months at #2, Central Pennsylvania).

* ● Recruited qualified candidates for Information Technology job openings with various clients in the greater Philadelphia area. * ● Placed Project Managers, Software Developers, Database Administrators, Business Analysts, Technical Architects, Network Engineers, Systems Administrators, Technical Writers, Systems Analysts as well as non-IT roles. * ● Promoted from Technical Recruiter to Professional Recruiter in December 2008, which resulted in greater leadership responsibilities. * ● Dedicated recruiter for a large Pharmaceutical client (2008-2009), which focused on building specialized candidate pipelines and client interaction with hiring managers. * ● Expertise with creative recruiting approaches, and became the dedicated recruiter assigned to niche hard-to-find client job openings (2009-2011).

Managed and drove the performance of the Philadelphia recruiting team and was responsible for recruiting quality candidates for client openings in Pennsylvania, Delaware, and New Jersey.Conducted full lifecycle recruitment of qualified candidates for fulltime permanent, contract-to-hire, and contract job openings with Fortune 500 clients across numerous industries.Had the responsibility for hiring, developing, managing, and ensuring the performance of the recruiting team. Provided leadership by example, coaching, motivation, and the recruiting tools necessary for success.Managed all aspects of a full-cycle recruiting process for requisitions including the allocation of recruiting resources.Interacted with client hiring managers to analyze the characteristics, criteria, and needs of new positions. Ensured an understanding of job duties and business requirements and executed recruiting strategies to place the best candidates.Researched and developed recruiting strategies and tools and delivered training to recruiters. Show less