• Developed insights across the Disney Channels Worldwide portfolio of networks based on performance and competitive data, shaping programming strategy to optimize viewership levels for our content• Designed Tableau dashboards, improving efficiency in reporting for our team as well as the department’s ability to look at data more in-depth and allowing for the extraction of better insights• Managed research and data responsibilities for Disney Channel’s digital platform, communicating app performance and market insights cross-functionally with programming, marketing, product, and business development, which helped with shaping business decisions at a crucial time (launch of internal competitor, Disney+)

• Spearheaded efforts to implement a new data visualization tool whose impact improved productivity by 50%, through increasing number of in-depth reports/requests completed weekly• Negotiated with the South Korean headquarters to establish trust, and successfully persuaded them to share access to their data sources, redefining approval and communication processes and improving timeline for deliverables by up to 3 days• Designed and developed various dashboards impacting efficiency in metrics-tracking by automating the analysis and data visualization process, leading to quicker reaction time when addressing underperforming metrics

• Analyzed data and created decks suggesting new product features as well as market and user insights; decks were presented to the product team’s directors to provide them with insights and suggestions to shape product strategy• Clarified and defined guidelines for projects with little direction, alleviating team disagreements by periodically liaising between colleagues and management to clarify gray areas and find consensus, leading to greater accuracy in project results• Managed a team of international colleagues and successfully completed projects aimed at finding insights about product usage differences between language markets, resulting in various ideas for user-centered product enhancements

• Interviewed users to identify product usage and gather user feedback• Mediated team discussions to resolve issues, improving productivity and project completion time• Analyzed data with Excel identifying product insights and devised a product launch plan• Drove efforts to investigate potential foreign markets for product• Designed product mockups focused on user experience for better understanding of recommendations