* Formerly Flying Point Digital) * Wrote product descriptions and optimized keywords and search rankings for Amazon product listings * Conducted Google search optimization involving metadata, backlinks and redirects * Implemented live site changes using various CMS platforms including Kapost, Drupal, Magento and Shopify * Compiled SEO monthly reports using Google Analytics, Data Cube, SEM Rush and Ahrefs

Transcribing audio and video files under strict accuracy and formatting guidelines

* Managed and grew 8 social media profiles (Facebook / Twitter / LinkedIn / Pinterest) for online magazines Man of the Hour and Modern Treatise * Wrote social media copy for magazine content on topics of fashion, entertainment, sports, food, business, politics, and technology * Wrote press releases for magazine launches, site redesigns, and new hires * Sent and responded to press inquiries (interviews, profiles, and product feature requests)

* Conducted research on the effect of insulin dysregulation from diabetes on the risk of developing Alzheimer's disease * Performed western blot analysis of diabetic monkey brain homogenate and rat primary neurons treated with insulin to simulate diabetic conditions * Collaborated with NYU research professors and postdoctoral researchers, resulting in two published papers * Preserved transgenic lines of mice to be used for future experiments by genotyping and identifying positive individuals for breeding

* Managed day-to-day PR activities and formulated PR strategy for public and private biotech companies * Wrote/edited press releases, media pitches, social media posts and messaging documents * Conducted media outreach and tracked media coverage * Compiled media lists, client activity calendars and industry news