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Digital Marketing EntrepreneurIn Skunkworks Mode Jan 2024 - Present
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Sr. Product Line Manager / Product Strategist / Product Marketing ManagerMicron Technology Aug 2015 - Sep 2023Boise, Idaho, UsCharged with defining and executing to Micron's storage vision by cross functionally working with engineering, and sales to define leading Ceph, vSAN, S2D, and Hadoop storage solutions around the use of Solid State technologies that radically increase efficiency, reliability and performance.Keywords: Enterprise Storage, SSA (Solid-State Arrays), SSD (Solid-State Drives), SDS (Software Defined Storage), Ceph, vSAN, Hadoop, Cloud Infrastructure, Storage Spaces Direct
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Marketing DirectorProductcamp Austin Aug 2011 - Aug 2017Austin, UsKeywords: HTML, Mailchimp, EventBrite, SurveyGizmo, WordPress
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Sr. Product Manager / Product Marketing Manager Powervault Storage PortfolioDell, Inc Mar 2013 - Aug 2015Round Rock, Texas, UsDrive go-to-market activities to ensure successful product launchesDevelop product value proposition and support messaging creation and competitive analysisUse business and marketing acumen to measure and track operational metrics of existing products for opportunities to innovate and improve.Keywords: SAS, SATA, PCIe, SDS, PowerVault, GTM, messaging, analytics
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Product Management Consultant - Datacenter Infrastructure PortfolioDell, Inc Aug 2010 - Feb 2013Round Rock, Texas, Us• Evaluated the potential of third-party DCIM solutions for inclusion to the current Dell Data Center Infrastructure portfolio• Conceived and brought to market Dell's first LED rack KMM console for the data center.• Wrote script, storyboards for and directed filming of KMM launch video at http://bit.ly/UGhjYj• Developed market requirements, marketing vehicles, sales training, messaging, pricing and go-to-market strategy for market’s first portfolio of hybrid KVMs• Designed the licensing and pricing strategy for an up-sell KVM accessory• Provided business case to SMB Sales to justify SPIFF Sales incentive for the up-sell KVM accessory• Present quarterly financial and marketing analysis of Dell’s KVM and KMM business to senior management• Created auxiliary dellkvm.com online content to support sales and customer inquiries• Authored Power Solutions article on how Dell KVMs can expedite device management in virtualized data centers. • Performs competitive analysis of the KVM & KMM market for the Dell Data Center Infrastructure (DCI) group.• Analyzes sales volume, revenue, and margin data to track portfolio performance and identify market trends• Collaborates with cross-functional team to define next generation data center management platforms.Keywords: KVM, DCIM, KMM, Outbound/Inbound Marketing, out-of-band provisioning/management
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Product / Project ManagerIndependent Consultant May 2009 - Jul 2010Consultations on data center product roadmaps, competitive market strategies,new product positioning and market requirements for Dell and other organizations.
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Product ManagerAvocent Corporation Sep 2004 - Feb 2009Huntsville, Al, Us• Created, analyzed, prioritized and released Marketing Requirement Documents (MRDs) that direct the focus of product development for the engineering design teams dedicated to Dell’s 9th, 10th, and 11th generation server management solutions.• Negotiated 3rd-party licensing agreements for IP essential to remote server management found in many enterprise servers shipping today.• Developed product strategies/roadmaps and defended them to senior management.• Coordinated product lifecycle plans with globally distributed cross-functional team of engineers, project managers, sales, marketing, support and operations leads. • Consulted with customers, prospects and partners to understand their challenges and to fine tune marketing tactics. • Authored whitepapers communicating the value proposition of Avocent’s system management products.• Performed technology demos to customers and strategic OEM/ODM partners.• Served as the customer-facing subject matter expert.• Benchmarked competitors’ performance and maintained data in SharePoint repository.• Designed embedded firmware training modules for Dell PowerEdge Servers Systems Engineers and Support Reps.• Provided the technical content for MarCom & responses to Dell RFIs/RFQs • Nurtured rapport and creditability with Dell Enterprise Servers Group community• Collaborated with industry standards committees relevant to Avocent’s embedded systems management business• Conducted competitive analysis of product feature sets, underlying technology, performance and usability to establish technical differentiation and to refine product messaging.Keywords: KVM, MRD, OEM, CRM, virtual media
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Independent It ConsultantClaria Corporation Oct 2003 - Sep 2004Developed Web Application Server software. Designed implementations of strategies to increase transaction completion times.Keywords: PERL, shell scripting, back-end server software,
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Software Systems Applications EngineerAgere Systems Apr 2002 - Aug 2003San Jose, Ca, UsProvided engineering and technical marketing support to sales force and clients.Designed system software to illustrate the proficiency Agere network processors.
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Director Of Time-Shifted ViewingNavicent Technologies Sep 1999 - Jul 2001Developed personal Digital Video Recording (DVR) software for customer premise equipment of next generation cable-tv system. Designed, tested, and demonstrated all VCR and TiVo functions of MPEG-2 SetTop PC interface. (Interface enabled MPEG streaming, FFWD,RWD, PAUSE, RECORD, Slow-Motion, Continuous loop, Loopback, Time-Shifted viewing functions, along with Video On Demand movies with advanced VCR capabilities, Internet Access, Online shopping, etc.)
Greg Kincade Education Details
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Texas Mccombs School Of BusinessGeneral
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Rice UniversityElectrical Engineering
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Greg Kincade has skills like Product Management, Go To Market Strategy, Cross Functional Team Leadership, Enterprise Software, Product Marketing, Program Management, Competitive Analysis, Strategy, Product Launch, Saas, Product Lifecycle Management, Vendor Management, Strategic Planning, Channel Partners, Sales Enablement, Marketing Strategy, Demand Generation, Messaging, Data Center Infrastructure, Systems Management, Product Strategy, Product Life Cycle Management, Strategy Development, Market Research, Requirements Analysis, Web Analytics, Product Development, Leadership, Account Management, and Project Management.
Who are the industry peers of Greg Kincade at other companies?
Greg Kincade's peers at other companies are Arif Dhuka, Alana Kelton, Matt Shaine, Brian Johnson, Matthew Hussey, and Cathy Fulton. and Kimberly Folsom. Greg Kincade's peers at other companies are Arif Dhuka, Alana Kelton, Matt Shaine, Brian Johnson, Matthew Hussey, and Cathy Fulton. and Kimberly Folsom.