Neither the Cheapest, nor the Largest,But definitely One of the Best in Quality and Capabilities! Zollner is a Germany EMS focusing on Biotech/Medical, Semiconductor, Data Center, Automotive, etc...23 locations in Europe, America, Africa and Asia

Support 3 medical device manufacturers during global expansion campaigns, growing 9 channels in new countries by delivering insight on country basics, competition intelligence, global channel recruitment, training, and management.Analyze and monitor databases of 700+ international medical equipment distributors, identifying growth opportunities requiring minimal trade show and advertising burden.Design key performance indicator (KPI) strategies based on population, income, economic growth, healthcare spending, top medical problems, existing brands/channels, and manufacturer advantages in Europe and North, South, and Central America. Target mid-size and stable countries, discovering specific regional product and regulatory compliance advantages, enabling startup companies to achieve momentum and a foundation to penetrate larger markets.

Diversify new business within the newly launched Industrial Power Supply and Adapter, planning and initiating customer contact in anticipation of new growth momentum for $5M in revenue.Recruit and lead onboarding and training for 3 sales rep companies, serving a niche global client base in the US and Mexico.Onboard 2 distribution partners, securing first sales for Industrial Power Supply and the Education Power Adapter teams.Expand business line to Mexico, recruiting and mentoring a sales representative and distribution partner, and realized the business unit’s first order for the Mexican market.

Partnered with the CEO to evaluate and realize new business opportunities, including identification of a potential micro data center product, creation of a market entry plan, and driving talent acquisition to realize the new opportunity.Expanded business by researching market landscape, competition, and revising product offerings to identify a competitive advantage by offering custom solutions and higher data capacity.Collaborated with marketing to create websites, brochures, user cases, technical materials, and customer presentations. Led sales team training and education, developing a solid knowledge base in order to optimize market presence and impact.

Research solutions provided by top 5 competitors to 28 potential customers, enabling business development, field sales, and project management teams to counter with newer, specialized product portfolios. Identify trends within medical devices by analyzing market landscape and competition intelligence within new market segments, identifying customer profile and competitive offerings to support informed executive decision making.Engineer marketing plans for adjacent markets within the operating room equipment segment, communicating needed solutions, potential partners/manufacturers, and channel partners. Acquire competition intelligence for software-defined wide area network (SD-WAN), delivering documentation to business development team outlining individual customer competition, competitor offering details, and product strategy.

Led Latin American sales and marketing of operating room equipment, building relationships with key health and medical affairs officials, and subsequently recruiting and training 4 new channel partners to reach South American population of 116M.Innovated new distributor sales solutions, restructuring and reintroducing product manager role and overcoming sales challenges including geographic, cost, and cultural barriers.Revitalized sales in a sluggish market by creating training materials covering product basics, competition analysis, product positions, and YouTube demo videos for qualified partners to meet key metrics.Drove successful hospital tenders from 4 new partners in a market that had seen zero tenders in 3+ years.

Grew newly formed medical subsidiary, drafting business development plan and identifying 150+ potential customers which led to 45 engagements.Analyzed market trends and opportunities in established dental, imaging, and operating room providers, utilizing financial reports and investor knowledge to predict mainstream solution needs and modify sales and delivery solutions to attract clients.Created market entry strategy and engagement plan based on target segment, customer requirements, and current solutions, scaling future offerings to meet predicted customer requirements.

Managed medical equipment OEM business development of $7M, targeting potential customers, existing solutions, and desirable features by establishing strategic partnerships via cold calls and referral sources.Achieved up to 40% profitability margins within a 7+ year product lifecycle, for ophthalmic, robotic-assisted surgery, ultrasound, and diagnostics medical device lifecycle, optimizing next generation release planning and product launches.

Designed a strategic framework for M&A monitoring, systematically charting "intention" and "ability" of top competitors, including major competitive merger/acquisition, to gauge and strategize future business intelligence and competitive analysis.Provided critical strategic intelligence reporting deliverables while attaining and maintaining annual benchmark for top 10 competitors and competition profiling of top 20 competitors.

Led hardware thermal solutions, growing regional revenue 80%+ over 4 years to $22M through customized solutions delivery.

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