At SigFig, I served as product lead one of the company's highest-visibility products, managed a team of PM's, and oversaw the launch of two major R&D products. I work to develop strong cross-functional relationships and build a thoughtful, innovative product team.

At RaiseMe, I balanced enterprise partners’ and student end-users’ needs to create a thriving two-sided market. I managed a portfolio of products including its API, mobile app, SEO tools, and educator product; and prioritized, set KPIs and roadmaps, and create cohesive product narratives even though each product has different stakeholders and end users. I led organization-wide initiatives and managed my own delivery team's roadmap, backlog, and quality of output. My growth initiatives have increased search traffic from 800 visitors a month to 40,000; tripled referral rates; and increased registration completion by 25 percentage points.

I led growth marketing including content generation, SEO, and live events. Through linkbuilding and automated content creation, I tripled traffic to DataFox's public pages from 28,000 monthly visitors to 79,000. I conducted the company's first user tests, and with those findings, led a product overhaul doubling its conversion rates. In 9 months, I increased marketing-qualified leads by 66% and inbound pipeline by 56%.

I ran NerdWallet's most lucrative and visible vertical, growing its credit and debit card products from zero revenue to $10 million annually. I spearheaded the vertical's content, product, and marketing strategy, and wrote the SEO playbook that established NerdWallet as a dominant player in financial product lead generation. A constant advocate for users' needs, I established NerdWallet's brand as the source for trusted financial advice and shipped products that helped the people who needed it most. By studying industry trends and legislative changes, I expanded NerdWallet's offerings beyond just credit cards in a way that enhanced its reach and cemented its consumer-friendly reputation.

Completed casework for constituents, researched policy issues

Completed casework for constituents, researched policy issues