Responsible for the assembly of the new business unit of the company to serve the construction industry. It includes the supervision of the marketing and sales department, as well as the development of administrative activities and design of the new offices.- Coordinated the development of two products of high technological innovation.- Led the launch and market introduction strategy for the new products.- Administration of the website and content development for the company's advertising material.- Support for the creation of a new company (Silpeco S.A) dedicated to the commercialization of the products developed by Faral LTDA.- Creation of business procedures.- Selection and training of the sales team.- In charge of managing commercial alliances.- Lead the sales team reaching 145% on goal during the first year of product launch. Show less

Directed the design department in charge of creating the company's advertising pieces. - Administrator of the website. - Content writing for advertising pieces and website.- Responsible for the editorial content of the magazine Noticreto. Noticreto is a specialized technical magazine in the construction industry with quarterly circulation.- In charge of editing the magazine; selecting, reviewing, organizing, and preparing the material for printing.- Coordination of the design stands for participation in events. Show less

Study for the adaptation of offices.- Study to determine the requirements of a new location for the main offices.- Lead the call for real estate offers for the purchase of the new headquarters.- Evaluate the offers and select the best alternative to relocate the offices.

* Created content for the corporate website, sales presentations, and corporate sales collateral. * Performed technical presentations supporting the sales team. * Support in sales closing.- Led the updating of the corporate image.- Supported the implementation of the ISO 9001 Quality Management System.- Developed the procedures of the commercial area. Certified internal auditor.

Support for all planning activities from concept to execution for large-scale academic events with the participation of up to 1000 attendees.- Recruitment and training of the support team to promote events.- Supervision of the promoter team. (12 people)- Responsible for getting sponsorships. - Coordination of speakers’ accommodation and transportation.