Tag Archives: Marketing

Top 7 LinkedIn Tools To Boost Your B2B Sales

LinkedIn

Are you tired of lurking around business parties waiting for a chance to pounce on? Or traveling miles to various seminars hoping that finally, you’ll build some prolific connections? But still coming up empty-handed? There’s another easier and better option for all you folks. I’m sure you’ve heard of LinkedIn marketing tools before. Have you? Read More →

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10 Best B2B Case Study Examples For Your Sales And Marketing Team 

Case studies build a perfect, not to say persuasive narrative that features real-world experiences of a product or any marketing or sales endeavour by a company. Apart from demonstrating the value of the product, some case studies help you draw some marketing and sales lessons from real-time experiences.  What is the real purpose of case Read More →

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10 Tips To Create Ideal Customer Profile For B2B Startups

Ideal Customer Profile

Veteran American Author Sue Grafton once made a salient observation, “Ideas are easy. It’s the execution of ideas that really separates the sheep from the goats.” How incredibly true it turns out to be when you observe the recent trend in startups. The most classic example is Snapchat. Tech wise, Snapchat is nothing to write Read More →

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