Tag Archives: Lead Generation

How You Can Use AI to Improve Your Email Marketing Strategy

C-level executives

Email marketing recently celebrated its 40th birthday. Its origins date back to 1978 when Gary Thuerk of Digital Equipment Corporation launched the first mass email which according to his claims brought the company $13 million in sales. However, over a course of time, email marketing garnered an unfavourable reputation of being too spammy, which resulted Read More →

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Leveraging Social Media to Maximize Your B2B Visibility

B2B social media

In the contemporary tech-centric world, social media has become the dominant channel for promotion of businesses. There is not any doubt in the fact that social media holds great potential to share and spread a word about diverse businesses. In reality, social media serves as a platform for marketers, businesses, and customers spread around different Read More →

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How to find Leads and Prospects on Twitter

Aeroleads twitter-to-generate-leads

This article was published in 2015, we recently updated it with more relevant content in 2019  As far as it goes for Facebook, business is getting less and fewer opportunities there. Which is, of course, welcomed even more by the other big social networks – Twitter and Linkedin. It may come as a surprise to Read More →

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How to Find Emails for Your Business Email Database?

Your email list is one of the biggest assets you have in your email database.  In fact, according to a research report, over 59% of B2B marketers say email is their most effective channel for generating leads and revenue.  No wonder everyone is vying to increase their email database.  However, no matter how big of Read More →

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LEAD GENERATION: A complete guide for beginners

“How do I do lead generation for my particular business? I am tired of playing the ‘hunting’ role. I want to become ‘The Hunted’ and have people come to me. “How to find more leads and prospects for your business in lead generation?” During Lead Generation, the only question that might pop into your brain Read More →

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7 Follow-up Strategies To Boost Your Sales in 2020

Following up is as essential in the marketing cycle as any other part. If you don’t follow up on your customers or leads, it won’t be a good idea in the long term. There is more chance of getting revenue and further marketing on existing customers than new ones. The thing is, it is as Read More →

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9 Must Have Marketing Strategies for Your Bootstrapped Startups

bootstrapped startup marketing tsrategies

“Successful bootstrapping is all about discipline and stamina” – Kevin Hale Building a startup right from the scratch is remarkable and takes a whole lot of effort. Unfortunately, many of the startups are unable to sustain themselves in this competitive market. No, I am not trying to make you insecure or anything. That said, you Read More →

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3 Things Professionals Can Learn From Apple’s Sales Pitch

Think_Different

Apple is like a freaking cult! No one can deny this. And just try denying this – you will be facing the flak from legions of Apple fanboys and fangirls. Apart from wonderful products, what else led to this sort of customer loyalty because I am yet to come across another brand that enjoys this Read More →

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3 Ways to Get Maximum ROI From Your B2B Database

Data Analytics

Getting a return on investment is one of the most obvious and necessary things to run a business. But with so many tools, subscriptions, marketing expenses, it is essential to monitor this. Your database is the heart of your sales and marketing team. So knowing about how much you’re getting on your investment in establishing Read More →

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How to Build a Marketing Model that Helps You Scale Revenue

Marketing Model

Having a clear marketing model is critical for any company. Having a defined and rigid marketing model is the key to a huge revenue. Without that everything would be in shambles and nothing certain to help you begin on the path to success. There are many business models to look up to for your business Read More →

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