10 Best Email Marketing Platforms to Connect with Your Prospects

Email Marketing Platforms

Email marketing is dominating the digital marketing sector in 2020.

And why not?

With email marketing, you can expect an average ROI of $41 for every $1 spent.

To achieve such amazing results, you need to get started with the right email marketing platforms.

In today’s article, we are going to discuss the 10 best email marketing services available on the internet and how you can get the most out of them.

These email marketing services are termed best based on their reliability, ease of use, technical support, integrations, template designs, deliverability, and price.

Since email marketing is all about sending the right email to the right person at the right time, you need to select the right email marketing platform for expected results.

Let’s get started.

AeroLeads

Aeroleads is one of the powerful and best email marketing services to date. It is used by more than 60,000 active users adding 2 million prospects till today. They not only generate email addresses but also provides you with business details including name, contact, company, profession, etc. With Aeroleads email marketing platform, you can:

  • Find business emails and contacts from LinkedIn
  • Get 15 data points (full name, job title, location, working company details, business contact numbers, etc.)
  • Export data to Hubspot CRM, Zapier, Zoho CRM, FreshSales, Salesforce, etc.

Another best thing about Aeroleads that it curates the email addresses and other contact information in real-time. This avoids the chances of email addresses getting irrelevant. It is highly recommended email marketing service in 2020.

Create amazing content, capture leads through this lead generation tool, and preserve them through rebound emails. Their services start from $49 per month.

HubSpot

HubSpot is one of the best email marketing services used by many marketers worldwide. HubSpot email marketing platform is known for its ease of use, stylish yet professional templates, and ability to optimize emails. Their email templates help you to add text, buttons, dividers, images, and various layout types. Customers have reviewed HubSpot’s email editor is flexible to use, user-friendly, and faster than other tools in the market. With HubSpot, you can preview your email design using email clients such as Gmail, Office 365, Apple Mail, etc. You can also personalize emails using the recipient’s first name. HubSpot has reported to 99% email deliverability rate. Their pricing starts from Free trial to $50 per month.

MailChimp

MailChimp is one of the highly-reviewed email marketing services in the marketing sector. As of 2017, they have crossed 17 million customers and more than 1 billion emails are sent every day. Small businesses can avail MailChimp easily as its free plan offers a user-friendly interface up to 2000 subscribers and send 12,000 emails per month. Their free plan comes with analytics, autoresponders, transactional emails, and 3rd party app integrations. In addition, they also provide a lot of educational resources on their website.
After you cross the limit of 2000 subscribers, you can opt for their paid plan for $30 per month. They also have a free MailChimp app for Android and iPhone.

AWeber

AWeber is one of the efficient email marketing platforms on the internet and is used by many over 10,000 digital marketing professionals. This email marketing service is best suited for small to medium scale businesses. AWeber is known for its top-quality email and phone support, articles, and videos that solve your queries fast. Aweber comes with analytics reports, list management tools, drag-and-drop email builders, etc. Their list management feature helps you to import email lists and build a database from file formats like CSV, TSV, XLS, TXT, and XLSX. AWeber offers you 700 email templates of various styles and formats. Their pricing starts from $19 per month.

ConvertKit

ConvertKit is one of the recommended email marketing services for bloggers. ConvertKit email marketing platform is best for lead funnels. With ConvertKit, you can build attractive forms, use automated emails to boost conversion rates, and increase engagement by organizing your subscribers. Their advanced segmentation feature assists you to personalize your email funnels. ConvertKit offers a 14-day free trial and their paid plans start from $29 per month.

Constant Contact

Constant Contact is one of the oldest email marketing service operating since 1995. In 2015, it joined the Endurance International Group along with HostGator, Domain.com, and Bluehost. They strive to help small businesses understand the power of the web for their growth. Constant Contact comes with more than 100 modern and optimized email templates to increase engagement and conversion rates, real-time analysis reports, polls, events, coupons, etc. Their service has a record of 90% email deliverability rates. With their easy to use drip campaigns, you can build easy sequences. However, you cannot implement advance filtering. Their pricing plans start from $18 per month.

Sendinblue

Sendinblue is one of the best email marketing platforms in 2020 known for its user-friendly interface. Even beginners can use this easily without any prior knowledge. With Sendinblue, you can send emails and messages and expect reliable deliver results. They provide you with SMS credits without any expiry date. Their free plan includes 300 emails/day and unlimited contacts. Their paid plan starts from $25 per month for 40,000 emails to $66 per month for 120,000 emails.

Campaign Monitor

Campaign Monitor was founded in 2004 and is the most popular email marketing service among marketing professionals with a 99% customer satisfaction rate. Their email templates are modern and unique. The best thing about Campaign Monitor is that you can add YouTube or Vimeo videos to your emails. With their email builder feature, you can customize designs, colors, and web fonts according to your choice. Campaign Monitor integrates with third-party apps like WordPress, Salesforce, and Magento. Their pricing starts from $9/month to $699 depending on your email list size.

MailerLite

MailerLite is one of the best email marketing platforms on the internet. MailerLite comes with advanced technologies like landing pages, form builders, and popups that help you attract your audience and engage with your website. With their drag and drop editor, you can easily build professional emails. Their pricing plan starts from $10/month to $50/month.

SendPulse

Founded in 2015, SendPulse email marketing service is used by many marketing professionals worldwide. This email marketing platform is easy-to-use and highly reviewed. SendPulse comes with advanced features like push notifications and SMS. Their free plan allows having 2500 subscribers and 15000 emails per month. Post exhausting free plan, you need to purchase their paid plans that start from $9.85 per month to $32 per month.

Final Thoughts

Email marketing is essential because it assists you in building loyal followers and generate double investment. As seen above, the majority of the email marketing services are cost-effective with a user-friendly interface and modern design templates. However, make sure that you don’t purchase email lists as this may break trust among your followers by sending spam emails into their inbox. Remember to personalize with your audience well and write attractive subject lines to maintain healthy open rates. The above-mentioned email marketing platforms are ruling the marketing sector and you can safely choose any of them based on your preferences.
Which email marketing service are you using currently? Share your valuable experience with us in the comments now.

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About Rashmi Chimmalgi

Rashmi Chimmalgi has 4 years’ experience in Digital Marketing and Content Writing. She writes SEO/Lead Generation/Marketing articles for companies that want to grow their online business rapidly. Currently, she is working as a freelance writer and helping many potential business professionals to fulfill their website Content Writing and Lead Generation needs. 

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