Your email list is one of the biggest assets you have in your email database.
Despite the growth and prominence of mobile messengers and chat apps, e-mail has been an integral part of daily online life.
According to Statista, global e-mail users amounted to four billion in 2020 and are set to grow to 4.6 billion users in 2025.
No wonder everyone is vying to increase their email database.
Having a robust customer database is vital for any company looking to grow its customer base and increase sales. It can be difficult to find the right emails to reach the right people.
In this article, we’ll show you how to find emails for your business email list in a way that is both efficient and effective. these tactics will help you create a targeted and effective email list that works.
Table of Contents
Tips For Getting Data For Your Email Database
1. Present an exit pop-up to capture the email database
Please note that we just talked about the downsides of pop-ups, but NOT exit pop-ups. The problem lies only with the windows that pop up immediately as the visitors enter your website.
So the best way to find emails for your business email database is by asking for them at the end of your content.
The most pivotal point is when your visitor is done reading your content – it is at this point they will decide whether to subscribe or not. Therefore, the chances of them entering their email and subscribing are way higher at this point. The good news is that most email marketing services offer built-in exit intent popups.
Sometimes, people who didn’t even think of subscribing or giving your their email might change their mind and give you a chance.
You can use various plugins to introduce an exit pop-up and make your task easy as it saves you from tampering with the code.
Have a look at this exit pop-up
What I liked about this exit pop-up is that it isn’t your regular straight-laced pop-up. Here the author is building a narration that compels the audience to enter their email. Plus, this witty and personal call to action is like a cherry on top.
2. Present “Subscription Box” at the end of your content
This method is somewhat similar to the exit pop-up. However, the only difference is that it won’t pop up out of nowhere, instead, would be present at the end of the content in one place.
Sometimes, pop-ups (despite popping up at the end) end up annoying a lot of people. And it goes without saying that an annoyed visitor would hardly be inclined to offer you their email address. Thus, here’s the solution – add a subscription box right underneath your content.
Now you can either make it very simple like this one:
Or make it more engaging and compelling by adding an eye-catching headline. Plus, add content that tells the audience why exactly they should enter their email address — like this one here:
Plus, adding a winning and conversational call-to-action is also likely to help.
Although both subscription boxes serve the same purpose, the latter is bound to grab more attention than the former.
What if you have tried everything and still not getting as many emails as you would like? In that case, you have to let your inner exploratory powers out and unearth email addresses yourself.
One of the best channels to find emails is, no doubt, LinkedIn.
First and foremost, you have to start with different types of searches on LinkedIn.
Some common searches are:
Company name + Founder
The Company name + Co-Founder
Company name + CMO
The Company name + Sales Manager
Company name + Marketing Manager
However, if this method is not feasible for you, you can collate this strategy with automated email generating tools. At least, not you know a lot about your prospect due to LinkedIn search.
4. Use automated tools to build your email database
It’s almost 2019 now and people are using all sorts of new techniques to acquire emails – especially automated tools that take a couple of seconds to find out hundreds of emails at once.
Alina from Cleverfiles added that with Aeroleads their team was able to find relevant prospects with email addresses and phone numbers of companies and decision-makers for their Mac Data Recovery.
The thing is –people no longer want just contacts; they want leads.
The difference between a contact and a lead is that a contact can be pretty much anybody with an email ID, while a lead is a contact who’s likely to visit your website or blog if you contact them. Now we’re talking, eh?
Furthermore, it is not necessary that a mere contact would be interested in what you are offering but the chances of a lead being interested in your brand are very high.
Fortunately for you, the internet has some quick and easy solutions.
The Internet is literally inundated with gazillions of lead generation tools that will help you acquire emails for your business email database in a few minutes.
However, it is natural to get confused and not fall prey to the tools that aren’t as effective as they should be.
When it comes to searching for verified e-mails, nothing can beat AeroLeads. With AeroLeads email finder, you can find a list of business emails and phone numbers from professional platforms like LinkedIn and Xing.
By simply uploading the name or company of your prospects, you will receive as many as 15 data points including full name, job title, location, personal or business emails, business contact numbers, etc. AeroLeads software comes with a free Chrome plugin. It integrates with third-party applications like Salesforce, HubSpot, Zoho CRM, FreshSales, Zapier, Pipedrive, etc.
Additionally, you can also verify your email lists via AeroLeads email verifier for free.
You can use as many as free accounts but they have limitations on usage, and results, and don’t offer features like exporting data to other services like MailChimp, Salesforce, and HubSpot which is possible in paid versions.
The paid plans start from $49 per month with 2000 Credits to $499 per month with 30,000 Credits.
If you are running a big corporation, you can get unlimited usage by contacting a support team from the website or sending an email to firstname.lastname@example.org.
FindThatLead assists users in finding business emails on various channels including LinkedIn, Twitter, and web domains. This automated tool also helps in contacting prospects and building a vast network.
First and foremost, you simply have to install their chrome extension and then simply browse on social media channels or other web domains. After that, open the extension and click on ‘find email’.
FindThatLead offers some basic features like:
You can verify whether you acquired the right emails or not.
The emails can be exported to a CSV file as well.
The free extension gives you 10 weekly searches for free.
LeadBoxer helps not only in finding the email addresses but also helps in navigating through the whole process of lead acquiring as well as verifying the acquired leads. Plus, this automated tool helps in segmenting the email list based on commonalities and behavioral patterns.
Things to avoid while building your email list
1. Buying the email list
That seems to be the simplest solution, doesn’t it? God bless 21st-century capitalism! Well… not really.
Buy database lists and you’re probably paying your way into a graveyard of stale data.
Not many things can harm your business as much buying your email list. So, don’t even think of navigating through the question – “How do I buy a list of emails?”
First of all, it is actually illegal to sell email lists. So, it’s natural that buying something illegal is also illegal.
Let’s say you are willing to go ahead with this and really want to make your task easy by purchasing an email list but don’t forget about the repercussions. For one, it is going to hurt your deliverability as the purchased leads are not qualified, thus the receiver of your emails is likely to mark you as SPAM.
Once the email service provider gets a whiff of what is going on and how many times you have been spammed, they won’t hesitate before blocking your IP address.
Furthermore, most companies offering an email list service are likely scammers, because no mortal keeps a handful of excruciatingly built email databases in their pockets, just in case.
What’s worse, many of them often turn out to be email IDs that have long been inactive or are just plain wrong.
2. Hacking: Address Books, Reverse Email Lookups
It’s not news that you can hack your way into knowing a person’s identity. Address book services such as Full Contact often help fish out a user’s email ID from third-party websites and applications. Obviously, there’s no guarantee that you’ll succeed, but it’s worth getting too specific contacts you consider to be valuable.
Reverse email lookup services involve tracing somebody’s location from their email ID. This can be done by looking them up on social media, using a people search engine to pin them down, and tracing their IP addresses from emails they sent. In other words, stalking (hey, stop looking at us like that, all we’re saying is that it’s technically possible).
So, just like purchasing an email list, hacking and availing of reverse email lookup services are not only borderline unethical but can also lead to some negative repercussions that you are better off without facing.
That’s it! These are some of the simple ways to build your business database with important contacts. Ultimately, it always comes down to the techniques and strategies you are using. In addition to these techniques, you can also use Webinars, giveaways, and more to get your prospects’ email addresses without going to lengths to find them.
Don’t forget that the main point is not about the list – it is just a catalyst for the final sales. Therefore, more important than your email database length is the relationship that you have with the prospects. To build your business email database with the final sales funnel in mind.
Common Questions- Email Database
What is an email database?
Email databases contain contact information for potential customers. These databases are used in lead generation to build up a contact list of qualified leads that are interested in purchasing your product or service.
How to build an email database?
There are several ways to build a strong database for your business, including collecting emails from your customers, using opt-in forms on your website, and running lead-generation ads on social media, using a legit email finder software.
Is it legal to use an email lookup tool?
It is generally legal to use these tools as long as they are used in accordance with the terms of service and any applicable laws and regulations. However, please note that sending spam emails can have serious consequences. Make sure that you only send valid and trustworthy content to the receivers.
What is the purpose of building an email database?
The purpose of building an email database is to drive your business forward by reaching new customers who will then become new customers. Your goal is to create a database that will increase sales over time. With your database, you will be able to communicate with current and potential customers, allowing you to provide personalized service.
How do I maintain an email database?
Some of the tips for maintaining your email database:
Digital Marketer keen on helping companies and brands establish & grow through social media. Helps empower startups and entrepreneurs through effective inbound marketing, email marketing and social media strategies.