In this highly competitive era, getting noticed by the right people at the right time is all you need to stand out from others. Looking for a job, generating leads or connecting with professionals in your industry, a stunning profile on the professional networking site LinkedIn could be your greatest weapon.
You may think that creating a hard-hitting profile on LinkedIn may be a tedious task, but in contrast, if done smartly by injecting the proper amount of time you can absolutely nail this process. In this article, we are listing some points which you may follow in order to make a powerful and eye-catching profile on LinkedIn and be sure to attract much more attention than usual.
Write an Awesome Headline:
A perfect headline can make the ultimate difference and give your profile an edge over others. Think smartly and don’t just fill this section with the name of your company and job title, instead make sure to list in your specialty and be specific about what makes you better and different from your competitors. To make your profile get on top of search lists, try to use better keywords and be sure not to add excess content to your headline which you think may irritate the other person.
Insert a Fabulous Profile Photo:
As the saying goes- First impression is the last impression. Your profile photo also acts as the first thing that anyone notices. Make sure to upload a clear, friendly and the most professional photograph of yours as a simple photo can convey your passion, energy and personality and other specialties that are tough to write about. If you don’t have a suitable photo be sure to click a fabulous one and add it as soon as possible. You may take inspiration from the photographs of your colleagues or from those of other personalities of your industry or business.
Efficiently Use Your Summary Space:
Your summary is your tool to make the visitor interested in you and give him a brief overview of your qualities and experiences. An ideal summary should be written in short 3 to 5 paragraphs with the bulleted list in the middle if possible. Also, you must keep in mind about the reader whom you want to target. Your summary makes your reader aware of your passion, important and unique skills, out of the box qualifications and also the industries and positions you have had exposure to in the past. You may even add images or video which will make this even more captivating.
Usage of Multimedia:
Professional Portfolio is a feature provided by LinkedIn which can unimaginably make more and more visitors interested in your profile. Use this to showcase your creative skill by sharing presentations, photos, videos, and links to your best works. This will definitely make your profile much better over those having a plain one.
Take Time and Fill Your Details Completely:
Patience is the key to success. So, don’t get bored or lazy and fill out every section of your profile. Make your visitor know about your skills, any odd job, volunteer works, education and success stories thus adding everything that you would want to tell others but doesn’t fit on your resume. LinkedIn also measures the completeness of your profile and offers you with suggestions to improve it. The more complete your profile is the better are the odds to get noticed.
Add Relevant Work History:
You must have set your own career goals and also have an idea about the type of industry you want to get into or about your business sector. So, while adding your work history you don’t need to add all your past works and jobs. Instead, be relevant and add only those works which you feel are connected your recent goals.
Get Personal and Include Achievements:
Know that you are not creating a resume here, this is your profile and you want others to know you, your values and passions. Work on your profile as if you are having a conversation. You must market yourself as a high performer, so tailor your experiences and summary section with your top achievements, works and exceptional projects that you have worked on. People spend much time scouting others profiles in search of top candidates and doing this increases your chances to get contacted by them.
Be Bold and Connect with Others:
No matter what don’t get afraid and hold yourself back to connect with other people of your industry or business sector. Whenever you find a potential lead make sure to send them a hello and connect with them, thereby increasing your network also your chance to get noticed by many others.
Get Social by Joining Groups:
LinkedIn groups are a great way to connect with other people of your profession. By joining a group, you show how engaged you are in your field and can become part of discussions on activities in your field. Groups are a great resource and can work wonders in your favor. Suppose you get stuck with a problem, you can find people who must have faced the same difficult and can connect with them asking for help.
Don’t Hesitate to Request for Recommendations:
Recommendations can help you on a big scale of used correctly. Don’t just stay quiet, instead ask others, especially your leaders who compliment you on doing a great job, to write you a recommendation on LinkedIn. You may even mail other contacts of yours who have knowledge about your work about how beneficial it would be to have their recommendations.
Be Sure to Get Your Skills Endorsed:
You can add as many skills as you want but getting endorsements for them can double fold the chances your profile to get selected by a reader. Endorsements are a superb way to showcase your power to others but keep a check that they don’t get overloaded. Remember to update your skills with the most important and recent ones mentioned above. Now the next time someone visits your profile they notice the most useful skills.
Update LinkedIn Status with Relevant Content:
Make your connections know that you are no rookie and are focused and have considerable knowledge about your work field. Though you can update your status as many times as you wish but it would be wise if you do so strategically and also be professional. You can share your thoughts on a certain topic or share an article that you have written. A minimum of one or two posts a week is all that you need to get noticed by your connections.
Create Custom URL for Your Profile:
It is really irritating to share your profile URL with those combinations of numbers that LinkedIn assigns by default. Did you know that you can customize them and make them much more simple and attractive? You can edit your URL on the edit profile page by selecting the public profile URL option at the bottom. Just click on edit and enter what you would like your URL to be and set the custom URL. Now feel free to share your address with anyone you like which will definitely look much better than the one provided by default.
An Example of a great profile:
If you still are doubtful about what you should do, then you must have a look at the profile page of AeroLeads, a modern age lead generation software, which is nothing sort of perfect. The software startup has made a brilliant profile which attracts numerous visitors and makes them interested in knowing more about the software. Aeroleads is known to provide the best and the fastest results and helps you find the best prospects for your business is the least possible time. Trusted by many, some of Aerolead’s clients include IBM, Cadfem, Jubilant Foodworks and much more. Also, to have a better idea of the individual and professional profile, one may have a look at the LinkedIn profile of the founder of AeroLeads.
In this technological era, LinkedIn is the most powerful professional tool. Whether you are someone looking for a new job or any business looking to generate leads or any other company who wish to publicize themselves or recruit employees, LinkedIn can help all of you in the best possible way. So, go ahead and use these fantastic tips to build yourself a powerful and great LinkedIn profile and be sure to make it stand out from the crowd so that you attract more eyes than your competition.