Category Archives: Social Media

How to create a Great LinkedIn Business Profile

What is a Business Profile? Having a Business Profile is a must for one’s company. But many companies fail to understand what exactly a business profile signifies. The Business Profile is a type of definition that summarizes the important characteristics of the business and helps to identify areas for improvement. It can also be known as Company Page. A Business Profile helps members Read More →

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10 Ways to use LinkedIn as Sales Tool

LinkedIn is a social network with over 460 million + users worldwide. It’s one of the major social networks (along with Facebook, Twitter and Google+). We, at AeroLeads consider it as a gold mine of sales information! Maybe that’s why nearly every B2B salesperson is using LinkedIn to prospect. And like many sales products, it’s priced in a way Read More →

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6 Benefits Of Social Media Marketing For Your Business

The wonders of social media marketing! One of the best outbound marketing methods in today’s modern world. Most businesses that are looking to expand outwards, reach more people and make more profits should be looking to invest some time and resources into social media. Statistics in 2016 shows there are 7.3 billion people in the Read More →

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How To Increase Your Social Media Presence? – 5 Actionable Strategies

Social media is now the hotspot for businesses and brands. Every social media channel is making their app or site business-friendly. Businesses are leveraging their social media following to improve sales.  There is no other better time than now to venture into social media marketing to boost social media presence of business and also sales. Read More →

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12 Best Content Curation Tools to Boost Social Media Engagement

Content Curation is the act of finding, sorting and gathering relevant information from various different sources. The main purpose of curating content would be to engage your audience with relevant content and substantiate your expertise in that particular field. Once you have acquired a good following on social media, it is very important to keep Read More →

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Maximize Your Social Media Reach In 5 Easy Steps

Social media reach is a major part of social media marketing. This should be your first step in promoting your content or brand on social media. Social media reach is essentially your audience base or followers or customers to whom you cater on social media. Without an active audience, your promotion efforts become redundant. The Read More →

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16 Best Social Media Monitoring Tools for Your Brand

It is only right to follow up our earlier post (14 Best Social Media Management Tools to Boost Your Social Accounts) with a roundup of the best social media monitoring tools. Now that you are aware of the impact social media can have on your marketing and branding, the next step would be to monitor Read More →

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14 Best Social Media Management Tools to Boost Your Social Accounts

Social media is changing our world and has turned traditional business models on its head. It is making it easier for people to listen, interact, engage and collaborate with each other. WeAreSocial’s Global Report reveals that: 3.42 billion internet users, equaling 46% global penetration; 2.31 billion social media users, delivering 31% global penetration; 3.79 billion Read More →

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